Overview

Ficus carica Rouge de Bordeaux is a distinctive fig cultivar appreciated for its vibrant fruit and ornamental appeal. Typically supplied at a height of around 75cm in a 17cm pot, this variety combines strong visual impact with manageable growth in confined spaces. Its reliably steady production and adaptability make it a valuable addition to wholesale plant supply and trade houseplant ranges, fulfilling the demand for plants that deliver both aesthetic appeal and robustness.

This cultivar is notable for its broad, deeply lobed leaves which present a classic fig silhouette, accompanied by dark red to purple fruit that matures during the growing season. Its moderate growth rate and compact form contribute to ease of handling throughout the supply chain and retail display. The Rouge de Bordeaux fig is well-suited to a variety of controlled environments, offering dependable performance to growers and retailers alike.

As a reliable addition to trade houseplants, it holds consistent demand for its dual role as an edible and ornamental plant. This balance between ornamental foliage and seasonal fruiting enhances its market relevance and supports diverse merchandising strategies, ranging from garden centres to commercial interiors.

Key Features

Ficus carica Rouge de Bordeaux exhibits lush, medium green leaves with a slightly rough texture which create a visually striking contrast against its dark red fruit. It maintains an upright, bushy growth habit that suits pot cultivation and indoor environments without excessive space requirements. This cultivar tolerates moderate light levels but thrives best in bright indirect light, adapting well to typical indoor lighting conditions found in trade houseplants. Its moisture requirements are moderate, with the plant demonstrating good resilience to slight fluctuations in watering routines common in retail and commercial maintenance. The low-maintenance nature of this fig reduces labour demands, making it a practical choice for handling during transport and point of sale display. Additionally, the seasonal fruiting adds an engaging visual feature that enhances consumer appeal, supporting effective merchandising in mixed plant displays.

Why Trade Buyers Choose This Plant

Trade buyers value Ficus carica Rouge de Bordeaux for its commercial reliability, with consistent size and form across supply batches ensuring uniform presentation. While natural variation in leaf size and fruit intensity occurs, these differences are controlled and contribute to individual plant character without compromising overall sales appeal. Its versatility enables use across a range of retail environments, from garden centres to interior plant schemes, allowing trade customers to cater to diverse consumer preferences. The plant’s ongoing demand within trade houseplant ranges is supported by its combination of ornamental foliage and edible fruit, which differentiates it from more conventional indoor plants and sustains consumer interest over time.

Typical Retail Placement

This fig variety performs successfully across multiple retail and commercial interiors settings. It is well-suited to houseplant benches where shoppers seek plants with unique fruiting features. In office environments, its compact form and moderate light tolerance make it an attractive choice for adding greenery without excessive maintenance concerns. Interior display areas benefit from its visual appeal and the seasonal addition of fruit, which can attract additional consumer attention. Additionally, Rouge de Bordeaux fits well into gift-ready plant collections due to its distinctive fruiting habit and manageable size, offering a premium option for special occasion sales.

Wholesale & Retail Suitability

Ficus carica Rouge de Bordeaux maintains a good shelf life under typical retail conditions, retaining leaf integrity and fruit colour for extended periods. Its suitability for volume and repeat wholesale plant supply is reinforced by stable growth patterns and ease of pot handling. This cultivar responds well to standard transport procedures with minimal risk of damage, aided by its durable foliage and structural strength. At point of sale, it presents a consistent, attractive appearance with reliable fruit display, enabling retailers to create compelling merchandising groupings and seasonal promotions.

Trade Summary

• This cultivar requires moderate care that aligns well with retail and commercial plant maintenance protocols, reducing labour costs.
• It displays good tolerance to a range of indoor light conditions, performing reliably in both bright and moderate indoor environments.
• Watering needs are flexible, with the plant showing resilience to varied moisture levels common in wholesale plant supply logistics.
• Its upright, bushy growth habit supports efficient merchandising and optimises space usage in retail and display contexts.
• Ficus carica Rouge de Bordeaux is commercially suitable for garden centres, interiors projects, and wholesale plant supply due to its ornamental and edible qualities.
• The plant’s sturdy leaves and controlled size ensure durability during transportation and in-store handling.
• Natural variation in fruit intensity and leaf morphology exists, adding to customer appeal without compromising visual consistency.

Important Notice

Plant descriptions are AI-generated and may occasionally contain incorrect or incomplete details.

Your plants will be delivered in the most suitable way for your order size. Larger or bulk orders are supplied on CC trolleys, ensuring plants arrive secure, upright and ready to move straight into place. Smaller orders are carefully packed and delivered via courier in protective boxes designed to keep plants safe and well-supported in transit. Whichever method is used, we take care to ensure your plants arrive in excellent condition.

Do I need a trade account to place an order?
Yes — a wholesale (trade) account is required to view trade pricing and place orders. It's free to join!

Is there a minimum order value?
No — we don’t set a minimum order value, giving you the flexibility to place both large orders and smaller top-ups.

Are plants supplied retail-ready?
Yes — plants are supplied in professional nursery pots and are ready for sale.

What size will the plants be when they arrive?
Product listings include pot size and height information where available.

Are images representative of the plants supplied?
Images are intended to be representative. As live plants vary naturally, colour and shape may differ slightly, but we supply to the stated grade and size.

How are plants delivered?
Orders are delivered either on CC trolleys or securely boxed via courier, depending on order size and the products selected.

When will my order be delivered?
Estimated delivery timeframes are confirmed at checkout once your delivery method and location are selected.

What if plants arrive damaged or there’s an issue?
If there’s a problem, contact us as soon as possible with photos and your order number and we’ll help resolve it quickly.

View full FAQs:
https://wholesaleplantshop.co.uk/pages/faqs

Planning a larger order? You’ll automatically receive an extra 5% off when your basket reaches £1,000 or more.

This exclusive trade discount is designed to help you maximise margin on bigger buys, whether you’re stocking up on bestsellers, building a full CC trolley, or trialling new lines across your store or project.

There’s nothing you need to do—your discount will be applied at checkout once you hit the threshold.