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Cyclamen Allure 27cm 14cm Pot

Cyclamen Allure 27cm 14cm Pot

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Valid until Monday, 06 July 2026, 01:00 PM.

Plant Description

Overview

Cyclamen Allure is a popular cultivar within the Cyclamen genus, well-regarded for its vibrant flowers and attractive foliage. This cultivar is typically supplied in a 14cm pot, often presented within a 27cm diameter outer container for ease of retail display. Cyclamen Allure exhibits distinctive upswept petals in shades ranging from deep magenta to soft pink, complemented by heart-shaped, variegated leaves with a striking silver marbling that enhances its overall ornamental value. Due to its compact growth habit and reliable flowering cycle, Cyclamen Allure performs consistently well within wholesale plant supply networks and trade houseplant ranges, appealing to both garden centres and interior plant retailers.

Key Features

The foliage of Cyclamen Allure is notable for its dark green colour accented by silver marbling, providing a rich contrast that adds visual appeal beyond the flowering period. Its growth habit is compact and bushy, achieving a tidy and manageable shape that suits shelf and bench displays without overcrowding adjoining plants. This cultivar adapts well to bright, indirect light typical of indoor environments, tolerating a range of lighting conditions without significant stress. Cyclamen Allure demonstrates moderate watering tolerance, thriving under care routines that avoid both overwatering and drought stress, important for retail and commercial interiors. Maintenance is relatively low, with minimal pruning required except for the removal of spent flowers and foliage to prolong display quality. Additionally, its ability to maintain flower longevity indoors makes it highly suitable for merchandising in gift-ready collections and seasonal programmes.

Why Trade Buyers Choose This Plant

Trade buyers value Cyclamen Allure for its consistent floral display and robust foliage that maintain quality across supply batches, reducing losses due to plant variability. While natural variation in leaf variegation exists, it is well-managed through selective propagation, ensuring uniform visual presentation that supports strong sales appeal. Versatility is a key factor, as this cultivar fits seamlessly into various retail formats, commercial interiors, and garden centre lines, enhancing product portfolios with a reliable, aesthetically pleasing option. Continued consumer interest in colourful flowering houseplants ensures Cyclamen Allure remains relevant within core trade houseplant ranges, sustaining demand through multiple seasons.

Typical Retail Placement

Cyclamen Allure is ideally displayed on houseplant benches where its compact size and vibrant flowers draw customer attention without requiring excessive space. It performs well in office installations and interior commercial settings due to its tolerance of indirect light and ease of maintenance, adding colour and texture to otherwise neutral environments. Additionally, this cultivar suits gift-ready collections, as its attractive pot and prolonged flowering period appeal to consumers seeking immediate visual impact. Indoor plant displays in garden centres or supermarkets also benefit from Cyclamen Allure’s ability to maintain vigour and appearance for extended retail periods.

Wholesale & Retail Suitability

Cyclamen Allure offers excellent shelf life and durability under typical retail conditions, maintaining leaf and flower quality for multiple weeks if appropriately watered and positioned. It is well-suited to volume and repeat wholesale plant supply owing to its uniform size and flower consistency, which facilitates efficient ordering and stocking. Handling and transport are straightforward, with the sturdy foliage and compact growth reducing damage risk during distribution and merchandising. Presentation at point of sale is consistently appealing, supported by the cultivar's natural variegation and floral display, enabling retailers to confidently offer a high-quality product.

Trade Summary

  • Cyclamen Allure requires moderate care, making it compatible with retail and commercial maintenance routines that avoid overwatering and excessive light fluctuations.
  • It tolerates a range of indoor light environments, favouring bright indirect light but maintaining growth in lower light conditions.
  • Watering resilience is high within moderate regimes, providing durability against inconsistent care typical in retail settings.
  • Its compact, bushy growth habit is optimised for merchandising, allowing efficient use of retail bench space and appealing presentation.
  • Commercially suitable across retail, commercial interiors, and wholesale plant supply, Cyclamen Allure meets demand for reliable, decorative flowering houseplants.
  • The plant’s robust structure supports safe handling, transport, and long in-store display periods, minimising losses.
  • Variegation on the foliage exhibits natural variation that is carefully controlled to maintain consistency and customer appeal.

Important Notice

Plant descriptions are AI-generated and may occasionally contain incorrect or incomplete details.

Delivery & Packaging

Your plants will be delivered in the most suitable way for your order size. Larger or bulk orders are supplied on CC trolleys, ensuring plants arrive secure, upright and ready to move straight into place. Smaller orders are carefully packed and delivered via courier in protective boxes designed to keep plants safe and well-supported in transit. Whichever method is used, we take care to ensure your plants arrive in excellent condition.

FAQ Summary

Do I need a trade account to place an order?
Yes — a wholesale (trade) account is required to view trade pricing and place orders. It's free to join!

Is there a minimum order value?
No — we don’t set a minimum order value, giving you the flexibility to place both large orders and smaller top-ups.

Are plants supplied retail-ready?
Yes — plants are supplied in professional nursery pots and are ready for sale.

What size will the plants be when they arrive?
Product listings include pot size and height information where available.

Are images representative of the plants supplied?
Images are intended to be representative. As live plants vary naturally, colour and shape may differ slightly, but we supply to the stated grade and size.

How are plants delivered?
Orders are delivered either on CC trolleys or securely boxed via courier, depending on order size and the products selected.

When will my order be delivered?
Estimated delivery timeframes are confirmed at checkout once your delivery method and location are selected.

What if plants arrive damaged or there’s an issue?
If there’s a problem, contact us as soon as possible with photos and your order number and we’ll help resolve it quickly.

View full FAQs:
https://wholesaleplantshop.co.uk/pages/faqs

Save an Extra 5%

Planning a larger order? You’ll automatically receive an extra 5% off when your basket reaches £1,000 or more.

This exclusive trade discount is designed to help you maximise margin on bigger buys, whether you’re stocking up on bestsellers, building a full CC trolley, or trialling new lines across your store or project.

There’s nothing you need to do—your discount will be applied at checkout once you hit the threshold.

  • Tray of 6
  • 14cm Pot
  • 27cm Height
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Interested in Dropshipping This Product?

Looking to sell this product without holding stock yourself? We offer a dropshipping service for selected products, allowing you to list items on your website while we handle storage, packing and delivery directly to your customer.

Our dropshipping service is ideal for retailers, garden centres, online stores and businesses looking to expand their range without the cost and risk of buying stock upfront.

If you are interested in dropshipping this product, please get in touch with our team. We can provide more information on availability, pricing, delivery times and how the service works.

Find out more here