Callicarpa bod. Profusion 60cm 19cm Pot
Callicarpa bod. Profusion 60cm 19cm Pot
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Plant Description
Plant Description
Overview
Callicarpa bod. ‘Profusion’ is a deciduous shrub valued for its striking autumnal display of vivid purple berries. This cultivar typically reaches around 60cm in height when supplied in a 19cm pot, making it a compact and versatile choice for various planting schemes. Known for its reliable performance and distinctive ornamental qualities, Callicarpa bod. ‘Profusion’ is a consistent favourite within wholesale plant supply, offering stability across trade houseplants ranges.
Its small, ovate leaves turn attractive shades of yellow before leaf drop, setting off the clusters of berries that provide strong visual interest well into late autumn and early winter. This cultivar’s tidy, rounded growth habit allows it to fit easily into mixed borders, seasonal displays, or as a standalone specimen in commercial interiors. The reliable fruiting and manageable size contribute to its dependable supply and strong presence within wholesale and retail trade environments.
Key Features
The foliage of Callicarpa bod. ‘Profusion’ is a rich green with a broad, ovate texture that complements the vibrant berry clusters. The plant displays a neat, compact growth habit with a rounded structural form that is suitable for both indoor and outdoor conditions. It thrives best in full sun to partial shade, showing adaptable light tolerance that can suit varied indoor environments. Callicarpa bod. ‘Profusion’ exhibits resilience to irregular watering, demonstrating moderate drought tolerance once established. The maintenance level is low, requiring minimal pruning and care, which facilitates ease of handling in high-turnover retail settings. Additionally, its striking purple berries serve as a key merchandising point that attracts customer attention towards seasonal and gift-ready ranges.
Why Trade Buyers Choose This Plant
Trade buyers value Callicarpa bod. ‘Profusion’ due to its commercial reliability and consistent berry production across supply batches. While some natural variation in berry abundance and leaf colour may occur, these are controlled through careful propagation and cultivation practices. This plant’s versatility makes it suitable for a broad range of retail environments including garden centres, interiors, and commercial landscaping projects. Its ongoing demand reflects a keen interest for colourful, low-maintenance shrubs in trade houseplants ranges, particularly in periods when berry display is sought after to enhance seasonal offerings.
Typical Retail Placement
Callicarpa bod. ‘Profusion’ performs well on outdoor retail benches, where its berry clusters create strong visual appeal that encourages seasonal sales. It is also well-suited for office plant arrangements or commercial interiors where compact, eye-catching specimens are required for decorative schemes. The plant’s moderate size and neat form allow for easy integration into interior displays or gift-ready collections, positioning it as an attractive option for multiple retail channels. Furthermore, its extended berry presence supports prolonged display effectiveness, ensuring stock maintains retail appeal across several weeks.
Wholesale & Retail Suitability
This cultivar exhibits a good shelf life and durability under typical retail conditions, retaining fruit and foliage quality during transportation and display. Callicarpa bod. ‘Profusion’ is well suited for volume supply due to its manageable size and consistent growth characteristics, allowing for efficient handling and merchandising. Careful packing and transport maintain plant quality, ensuring consistent presentation at point of sale. The plant’s robust nature supports resilience to typical retail handling, fulfilling the demands of wholesale plant supply and diverse trade houseplants requirements.
Trade Summary
- Callicarpa bod. ‘Profusion’ requires low maintenance, making it suitable for retail and commercial environments with limited staff time.
- It tolerates a wide range of light levels, from full sun to partial shade, that accommodate variable indoor and outdoor retail spaces.
- The plant shows resilience to inconsistent watering, supporting survival in mixed care routines commonly found in wholesale and retail settings.
- Its compact, rounded growth habit optimises merchandising and maximises display efficiency on retail benches and interiors.
- The shrub is commercially suitable across retail garden centres, commercial interiors, and large-scale wholesale plant supply chains.
- It withstands transport and handling stresses well, retaining an appealing appearance that enhances in-store display longevity.
- Natural variation is minimal, with controlled berry production ensuring a reliable and attractive product batch to batch.
Important Notice
Plant descriptions are AI-generated and may occasionally contain incorrect or incomplete details.
Delivery & Packaging
Delivery & Packaging
Your plants will be delivered in the most suitable way for your order size. Larger or bulk orders are supplied on CC trolleys, ensuring plants arrive secure, upright and ready to move straight into place. Smaller orders are carefully packed and delivered via courier in protective boxes designed to keep plants safe and well-supported in transit. Whichever method is used, we take care to ensure your plants arrive in excellent condition.
FAQ Summary
FAQ Summary
Do I need a trade account to place an order?
Yes — a wholesale (trade) account is required to view trade pricing and place orders. It's free to join!
Is there a minimum order value?
No — we don’t set a minimum order value, giving you the flexibility to place both large orders and smaller top-ups.
Are plants supplied retail-ready?
Yes — plants are supplied in professional nursery pots and are ready for sale.
What size will the plants be when they arrive?
Product listings include pot size and height information where available.
Are images representative of the plants supplied?
Images are intended to be representative. As live plants vary naturally, colour and shape may differ slightly, but we supply to the stated grade and size.
How are plants delivered?
Orders are delivered either on CC trolleys or securely boxed via courier, depending on order size and the products selected.
When will my order be delivered?
Estimated delivery timeframes are confirmed at checkout once your delivery method and location are selected.
What if plants arrive damaged or there’s an issue?
If there’s a problem, contact us as soon as possible with photos and your order number and we’ll help resolve it quickly.
View full FAQs:
https://wholesaleplantshop.co.uk/pages/faqs
Save an Extra 5%
Save an Extra 5%
Planning a larger order? You’ll automatically receive an extra 5% off when your basket reaches £1,000 or more.
This exclusive trade discount is designed to help you maximise margin on bigger buys, whether you’re stocking up on bestsellers, building a full CC trolley, or trialling new lines across your store or project.
There’s nothing you need to do—your discount will be applied at checkout once you hit the threshold.
Tray of 1
19cm Pot
60cm Height
Learn more about our delivery process
Our delivery schedule is designed to allow us to source plants from a range of specialist growers and nurseries across Holland, the UK and Europe, helping us offer a much wider and more unusual range than is typically available.
Orders placed before 10am on Sunday are included in that week’s shipment cycle. After the Sunday 10am cut-off, we immediately confirm all orders with our growers and suppliers.
From there, your plants are carefully collated from multiple nurseries and transported to the UK. During this process we handle all import requirements, including DEFRA paperwork, phytosanitary certificates and any required plant health inspections.
The plants usually arrive with our nursery team on Wednesday. Once received, we check and sort everything before building your order onto CC trolleys, or packing it into specialist plant boxes for smaller orders. Orders are then dispatched for delivery on Thursday or Friday.
Please note that these delivery dates are based on the normal import and inspection process running smoothly. Occasionally, DEFRA inspections, phytosanitary checks or unforeseen transport delays can hold shipments up. If this happens, delivery may move to the beginning of the following week.
Learn more about our delivery process
Our delivery schedule is designed to allow us to source plants from a range of specialist growers and nurseries across Holland, the UK and Europe, helping us offer a much wider and more unusual range than is typically available.
Orders placed before 10am on Sunday are included in that week’s shipment cycle. After the Sunday 10am cut-off, we immediately confirm all orders with our growers and suppliers.
From there, your plants are carefully collated from multiple nurseries and transported to the UK. During this process we handle all import requirements, including DEFRA paperwork, phytosanitary certificates and any required plant health inspections.
The plants usually arrive with our nursery team on Wednesday. Once received, we check and sort everything before building your order onto CC trolleys, or packing it into specialist plant boxes for smaller orders. Orders are then dispatched for delivery on Thursday or Friday.
Please note that these delivery dates are based on the normal import and inspection process running smoothly. Occasionally, DEFRA inspections, phytosanitary checks or unforeseen transport delays can hold shipments up. If this happens, delivery may move to the beginning of the following week.
New in Stock
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