{"product_id":"zantedeschia-fresco-35cm-12cm-pot","title":"Zantedeschia Fresco 35cm 12cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eZantedeschia Fresco is a striking cultivar of the Calla Lily, renowned for its elegant, trumpet-shaped flowers and lush foliage. It features a clean, bright white spathe surrounding a yellow spadix, creating a sophisticated and timeless appearance. This cultivar typically reaches a mature height suitable for indoor display, making it a reliable choice in both wholesale plant supply and trade houseplant ranges due to its consistent growth and presentation quality.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Zantedeschia Fresco presents a rich, glossy green with smooth texture, providing an attractive contrast to its pristine white flowers. Its growth habit is upright and compact, which supports easy integration into various display settings without requiring extensive pruning. This cultivar adapts well to medium to bright indirect light but can tolerate lower light conditions common in indoor environments. It offers moderate watering tolerance, showing resilience when care routines vary, a valuable characteristic for retail environments. Maintenance requirements are manageable, with occasional removal of spent flowers and yellowing leaves to retain optimum appearance. Additionally, its elegant floral structure makes it highly appealing for merchandising and gift-ready plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eZantedeschia Fresco is favoured by trade buyers due to its commercial reliability, with uniformity across supply batches that supports consistent presentation on retail benches. While natural variation in foliage size and shape occurs, it is controlled and limited, ensuring a consistent product quality. This cultivar demonstrates versatility, performing well across retail houseplant sections, commercial interiors, and gift markets. It continues to maintain strong demand within core trade houseplant selections, ensuring it remains a dependable choice for wholesale plant supply.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eThis Calla Lily is commonly found in houseplant benches and interior office displays where its elegant form can complement contemporary design themes. It thrives in commercial settings with moderate light, enhancing communal spaces through its clean aesthetics and compact growth. Its suitability for gift-ready plant ranges is enhanced by the impressive floral display and minimal maintenance needs. These factors combine to make it a preferred option for various indoor retail and commercial environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eZantedeschia Fresco offers a durable shelf life under typical retail conditions, maintaining visual appeal during extended periods on display. It is suitable for high-volume and repeat wholesale plant supply due to reliable growth patterns and uniform quality. Handling, transport, and merchandising are straightforward, with the plant’s compact form minimising damage risk during transit and display. Consistency at the point of sale is notable, providing trade suppliers with confidence in presenting a premium product that meets customer expectations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThe care level is moderate, with routine maintenance manageable in both retail and commercial environments without specialised horticultural input.  \u003c\/li\u003e\n\u003cli\u003eLight tolerance includes adaptability to a range of indoor lighting conditions, from medium to bright indirect light, supporting diverse placement options.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is focused on the plant’s ability to endure variations in watering schedules, enhancing its appeal for varying care standards.  \u003c\/li\u003e\n\u003cli\u003eThe growth habit is compact and upright, facilitating efficient merchandising and ease of display in various retail formats.  \u003c\/li\u003e\n\u003cli\u003eCommercial suitability extends across retail outlets, interior landscaping projects, and wholesale plant supply operations due to its consistent quality and appearance.  \u003c\/li\u003e\n\u003cli\u003eHandling and durability are strong points, with the plant able to withstand transport and in-store display stresses with minimal damage.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is present but controlled, ensuring a reliable, uniform product that meets trade houseplants standards consistently.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 35cm","offer_id":56237840367942,"sku":"P120232-35cm-12cm-zf-33","price":4.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x9F9A5113DA71A0F73F93F73A3BF16E26EA34169E.jpg?v=1774323138","url":"https:\/\/wholesaleplantshop.co.uk\/products\/zantedeschia-fresco-35cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}