{"product_id":"xerochrysum-bracteatum-mix-25cm-12cm-pot","title":"Xerochrysum bracteatum mix 25cm 12cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eXerochrysum bracteatum mix, commonly known as the strawflower, is a vibrant and long-lasting flowering plant valued for its colourful bracts that resemble petals. This cultivar mix offers a range of colours, adding visual interest and variety to a plant assortment while maintaining uniform growth characteristics. Typically supplied in a 12cm pot at a height of approximately 25cm, it is well-regarded for its consistent performance and robust growth habit in wholesale plant supply and trade houseplant environments. Its reliable flowering and sturdy stems make it a dependable choice for trade buyers seeking versatile, eye-catching plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Xerochrysum bracteatum mix is narrow, often slightly greyish-green, providing a subtle contrast to the bright, papery bracts that surround the flowers. It exhibits a compact, bushy growth habit that lends itself well to display without requiring extensive pruning. The plant tolerates a full to partial sun environment but adapts well to bright indoor conditions, making it suitable for varied indoor placements. Xerochrysum is drought-tolerant, with resilience to irregular watering regimes, which reduces maintenance in retail or commercial settings. It requires low to moderate upkeep, enabling efficient handling and merchandising during transportation and in-store display. The vibrant flower colour range enhances merchandising appeal, ensuring strong visual impact in mixed planting schemes or standalone displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers favour Xerochrysum bracteatum mix for its predictable growth and flowering consistency across supply batches, which reduces variability at point of sale. Where natural colour variation occurs among the mixed cultivars, this is carefully managed to maintain an appealing, unified product. Its versatility supports a broad range of retail environments, from garden centres to interior commercial installations, fitting seamlessly into trade houseplants assortments. The plant remains relevant due to ongoing consumer demand for bright, easy-care flowering plants with extended display longevity.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eThis plant suits display on houseplant benches where diverse colour mixes attract consumer attention and complement interior plant arrangements. It also performs well in office environments that provide indirect or sunlight through windows, where its durable nature supports low maintenance regimes. In commercial interiors, Xerochrysum bracteatum mix adds seasonal accent without extensive care requirements, making it a practical choice for reception areas and retail displays. Additionally, it fits well into gift-ready plant ranges thanks to its vibrant flowers and manageable pot size.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eXerochrysum bracteatum mix typically exhibits a shelf life compatible with retail conditions, displaying robust flowers and foliage over multiple weeks. It is suitable for volume and repeat wholesale supply due to consistent propagation and uniform growth traits. Handling and transport considerations are minimal owing to its sturdy stems and drought tolerance, which enhance survivability in transit and display. Presentation consistency at point of sale is high, contributing to reliable retail turnover and customer satisfaction within trade houseplants listings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eXerochrysum bracteatum mix requires low to moderate care, making it practical for retail and commercial maintenance environments.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates a broad range of light levels, thriving in both full sun and bright, indirect indoor lighting conditions.  \u003c\/li\u003e\n\u003cli\u003eIt demonstrates strong watering tolerance, allowing it to withstand irregular watering without significant stress or decline.  \u003c\/li\u003e\n\u003cli\u003eThe compact, bushy growth habit supports efficient merchandising and maximises display space in retail settings.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is well suited for multiple commercial categories including retail garden centres, interiors, and wholesale plant supply channels.  \u003c\/li\u003e\n\u003cli\u003eIts sturdy and resilient nature contributes to durability during transportation and point-of-sale handling, reducing losses.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in flower colour among the mix is controlled to maintain consistent aesthetic appeal for trade customers.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 25cm","offer_id":56657358717254,"sku":"STROMIXLG1200-25cm-12cm-xbm-40","price":2.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x753B95C2D23DEBAEFD3674A3F8E9CA8BCFE2C822.jpg?v=1779872800","url":"https:\/\/wholesaleplantshop.co.uk\/products\/xerochrysum-bracteatum-mix-25cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}