{"product_id":"viburnum-bod-charles-lamont-60cm-19cm-pot","title":"Viburnum bod. Charles Lamont 60cm 19cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eViburnum bodnantense 'Charles Lamont' is a deciduous shrub well regarded for its spectacular winter and early spring flowering. This cultivar produces an abundance of fragrant, delicate pink flowers that emerge on bare stems, providing valuable seasonal interest when many other plants are dormant. Typically supplied at a height of around 60cm in a 19cm pot, 'Charles Lamont' establishes reliably and consistently within wholesale plant supply circuits. Its compact yet spreading habit allows it to perform dependably in trade houseplants ranges, attracting customers seeking plants that combine ornamental value with ease of cultivation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Viburnum bodnantense 'Charles Lamont' is medium green, ovate, and textured with a slightly glossy surface, adding attractive greenery once the flowers have faded. Its growth habit is bushy and upright, reaching around 1.5 to 2 metres at maturity if grown on, which makes it suitable for structured garden displays and containerised planting. This shrub tolerates full sun to partial shade, making it adaptable to a variety of indoor and outdoor environments, including areas with indirect light. It shows good resilience to periods of inconsistent watering, benefiting from moderate moisture retention without waterlogging. Maintenance requirements are modest, involving annual pruning after flowering to maintain shape and promote vigorous growth, facilitating ease of handling within retail contexts. Additionally, its fragrant blooms enhance merchandising appeal by attracting customer interest through sensory experience.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Viburnum bodnantense 'Charles Lamont' for its commercial reliability, as plants arrive uniformly healthy with consistent flowering traits across supply batches. Controlled natural variation primarily occurs in flower intensity rather than form, ensuring predictability in display and customer satisfaction. Its versatility is evident as it suits both retail garden centres and interior commercial landscaping, where seasonal bloom interest is prized. The cultivar also maintains ongoing relevance within core trade houseplants ranges due to its fragrant, ornamental flowers and manageable size, supporting sustained demand within wholesale plant supply.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis Viburnum is well suited for positioning on garden centre benches alongside other flowering shrubs, where winter interest is a key selling point. It performs effectively in office installations and interior commercial spaces, particularly in well-lit atriums or entrance areas that benefit from its fragrance and seasonality. Its compact size and robust structure make it ideal for containerised plant displays, either as a standalone focal point or within mixed planting schemes. Gift-ready ranges often incorporate this cultivar thanks to its attractive, scented flower clusters and ease of care, appealing to customers seeking premium seasonal gifts.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eViburnum bodnantense 'Charles Lamont' demonstrates good shelf life and durability under typical retail conditions, tolerating transient dry periods without significant stress. It is suitable for volume and repeat wholesale supply due to reliable growth and uniform presentation in standard pot sizes such as 19cm. Handling and transport considerations are straightforward, as the shrub’s woody stems and compact form withstand movement and reduce damage risk. Consistency of presentation at point of sale is high, with plants arriving in full leaf or bud stage according to season, aiding clear merchandising and allowing retailers to plan promotional displays confidently.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eViburnum bodnantense 'Charles Lamont' requires moderate maintenance, with annual pruning recommended to maintain optimal shape and flowering for retail and commercial environments.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar tolerates a range of light conditions from full sun to partial shade, making it suitable for varied indoor and outdoor display settings.  \u003c\/li\u003e\n\u003cli\u003eIt exhibits good watering tolerance, demonstrating resilience to intermittent irrigation patterns common in retail and commercial maintenance schedules.  \u003c\/li\u003e\n\u003cli\u003eThe shrub’s bushy, compact growth habit enables efficient merchandising and attractive display, maximising space use in retail benches and commercial interiors.  \u003c\/li\u003e\n\u003cli\u003eIt is commercially suitable for retail garden centres, commercial interior planting, and is a reliable option for wholesale plant supply networks due to uniform quality.  \u003c\/li\u003e\n\u003cli\u003eHandling and durability are strengths, as the plant can withstand transport and in-store display pressures with minimal damage risk.  \u003c\/li\u003e\n\u003cli\u003eNatural variation within this cultivar is limited primarily to flower colour intensity and timing, ensuring consistent customer expectations across batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"19cm Pot \/ 60cm","offer_id":56656546857286,"sku":"VICL45OUT19-60cm-19cm-vbcl-41","price":8.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x826B8CECFB83D6E61A2E60D87B9D2D32E3584F81.jpg?v=1779851527","url":"https:\/\/wholesaleplantshop.co.uk\/products\/viburnum-bod-charles-lamont-60cm-19cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}