{"product_id":"syringa-vulgaris-mme-lemoine-35cm-17cm-pot","title":"Syringa vulgaris Mme Lemoine 35cm 17cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eSyringa vulgaris ‘Mme Lemoine’ is a distinguished cultivar of the common lilac, prized for its striking floral display and reliable growth characteristics. This variety is renowned for its elegant clusters of highly fragrant, pure white flowers, which emerge in late spring to early summer, providing significant ornamental value. The shrub typically reaches a medium height with a well-branched, rounded habit, making it ideal for garden centres and landscape applications. Its robust growth and flowering reliability ensure it performs consistently within wholesale plant supply and trade houseplants ranges, fulfilling both aesthetic and commercial requirements.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Syringa vulgaris ‘Mme Lemoine’ is a fresh medium green, offering a smooth texture and dense coverage that complements its floral display. It develops a bushy, upright form with a natural structure that is visually attractive throughout the season. This cultivar thrives best in full sun but adapts well to partial shade conditions, making it moderately flexible in various indoor and outdoor retail environments. Once established, it shows good drought resilience, tolerating varied watering routines without significant decline in vigour. Its maintenance requirements are relatively low, as pruning can be conducted annually to promote flowering and ensure a uniform shape, simplifying retail handling. The strong fragrance and clean flower colour enhance merchandising appeal, often attracting customer interest at point of sale.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers select Syringa vulgaris ‘Mme Lemoine’ for its commercial reliability and consistent performance across multiple production batches, which is critical for wholesale plant supply schedules. While natural variation in flower size may occur, the pure white blooms and plant form remain uniform and predictable. Its versatility extends across garden centre display, landscaping projects, and seasonal outdoor plant ranges, maintaining ongoing demand. Additionally, the cultivar’s place within core trade houseplants and shrubs keeps it relevant to retailers aiming for high-quality, seasonally appropriate merchandise.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis lilac cultivar is well suited to garden centre display benches, outdoor plant stands, and integrated landscaping schemes in commercial or public spaces. It performs particularly well in retail settings where customers seek ornamental shrubs for early summer colour and fragrance. Offices with outdoor patios or balconies may also benefit from its presence, as it brings seasonal interest without intensive care. In gift-ready ranges, its emerging flower panicles can provide a valued seasonal highlight, making it appealing for consumer purchase in spring.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eSyringa vulgaris ‘Mme Lemoine’ has strong shelf life and durability under typical retail conditions, tolerating environmental fluctuations with minimal browning or wilting. Its suitability for volume or repeat wholesale supply is underpinned by stable propagation techniques and consistent size grading. Handling and transport considerations include protecting emerging flower panicles and ensuring adequate root ball moisture during transit. At the point of sale, this cultivar maintains a clean and attractive presentation, supporting a confident consumer purchase experience.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSyringa vulgaris ‘Mme Lemoine’ requires moderate care, with annual pruning recommended to maximise flowering and maintain shape in retail and commercial environments.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a wide range of light conditions, performing best in full sun but adapting to partial shade commonly found in trade houseplant displays.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is robust, allowing resilience to irregular irrigation, which is beneficial for wholesale plant supply distribution and retail maintenance.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s upright, bushy growth habit optimises merchandising space and creates a visually appealing silhouette for point of sale.  \u003c\/li\u003e\n\u003cli\u003eCommercially suited to garden centres, retail nurseries, and landscaping suppliers, the cultivar consistently meets demand within core trade houseplant and shrub lines.  \u003c\/li\u003e\n\u003cli\u003eIt withstands handling and transportation well, with precautions around flower clusters to prevent damage during logistics.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is minimal in foliage and flower colour, contributing to a reliable and uniform presentation across supply batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 35cm","offer_id":56743183024454,"sku":"syvmlemP17-35cm-17cm-svml-42","price":9.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/ED6E94062FA7B2B9F3537B3E9E2E29FC9D9049294FCD6A706D0DAE8C5158819D.jpg?v=1780912160","url":"https:\/\/wholesaleplantshop.co.uk\/products\/syringa-vulgaris-mme-lemoine-35cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}