{"product_id":"syringa-hybrid-110cm-23cm-pot","title":"Syringa Hybrid 110cm 23cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eSyringa Hybrid, commonly known as lilac, is a popular shrub prized for its fragrant, colourful flower clusters and attractive foliage. Typically reaching a height of around 110cm when supplied in a 23cm pot, this hybrid offers a compact and well-branched growth habit, making it suitable for a variety of garden and landscape applications. Its reliable flowering and consistent growth patterns make it a dependable choice within wholesale plant supply, while its robust nature ensures strong performance across trade houseplants and outdoor retail environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Syringa Hybrid is a medium green with a smooth texture that provides a lush backdrop for its often highly fragrant bloom clusters. Its growth habit is upright and bushy, providing a structured and dense silhouette that performs well as a standalone specimen or in mixed borders. It adapts well to full sun or partial shade, with resilience to varying indoor and outdoor light levels, although outdoor placement is preferred for optimal flowering. The plant demonstrates moderate drought tolerance once established and can withstand varied watering routines common in retail and consumer care. Maintenance is straightforward, requiring minimal pruning to encourage flowering and maintain shape, which simplifies handling during merchandising. Additionally, its strong fragrance and attractive springtime bloom cycles make it highly appealing for gift-ready and display ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Syringa Hybrid for its commercial reliability and consistent quality across supply batches, ensuring predictable and uniform retail presentation. While some natural variation in flower colour and intensity occurs, it is well-managed and adds to the plant’s appeal without complicating marketing. Its versatility spans garden centres, commercial interiors with seasonal displays, and mixed planting schemes, accommodating various retail channels. Demand for lilac hybrids remains steady due to their timeless popularity and recognisable consumer appeal in both horticultural and lifestyle markets.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eSyringa Hybrid performs well on garden centre benches where its floral display attracts customer attention during peak seasons. It is often incorporated into office lobby installations and commercial interiors for temporary spring features, capitalising on its fragrance and visual interest. The shrub fits well in interior display zones that focus on seasonal colour or gift plants, offering a strong merchandising alternative to standard foliage-only specimens. Its manageable size and upright form allow easy integration into themed plant collections and outdoor seasonal promotions.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis plant demonstrates good shelf life and durability when maintained with adequate watering and sunlight exposure in retail environments. It is suitable for volume or repeat wholesale plant supply due to its consistent growth and flowering behaviour, supporting large-scale retail demands. Handling and transport are simplified by the sturdy, well-branched stems and compact root ball typical of a 23cm pot, reducing damage risk during logistics. Presentation at point of sale remains uniform, helping retailers maintain a professional and attractive display without frequent pruning or adjustment.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSyringa Hybrid requires moderate care; commercial environments benefit from routine watering and minimal shaping to maintain flowering vigour.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of light conditions, from full sun to dappled shade, making it adaptable for diverse retail and interior plant displays.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s watering tolerance supports resilience under varied care regimes, reducing stress from inconsistent retail maintenance.  \u003c\/li\u003e\n\u003cli\u003eIts upright and compact growth habit aids efficient merchandising and display, optimising space usage on benches and shelving.  \u003c\/li\u003e\n\u003cli\u003eThe hybrid's suitability across garden centre retail, wholesale plant supply, and seasonal interior installations enhances its commercial value.  \u003c\/li\u003e\n\u003cli\u003eStrong robustness and handling ease contribute to reduced damage risk during transport and in-store movement.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in bloom colour and fragrance exists but is well-contained, adding consumer appeal without complicating trade supply consistency.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"23cm Pot \/ 110cm","offer_id":56678477627718,"sku":"SYPP8OUT231-110cm-23cm-sh-29","price":22.67,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/CA469A7820CAB7F7D23C4FF6ED73136DCA9225FA4F8723A3DB893A25D5016A4D.jpg?v=1780144894","url":"https:\/\/wholesaleplantshop.co.uk\/products\/syringa-hybrid-110cm-23cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}