{"product_id":"strelitzia-reginae-100cm-24cm-pot-2138","title":"Strelitzia reginae 100cm 24cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eStrelitzia reginae, commonly known as the Bird of Paradise, is a striking tropical plant prized for its architectural foliage and distinctive flowers. Typically reaching around 100cm in height when supplied in 24cm pots, it offers a substantial form that enhances both indoor and sheltered outdoor environments. Renowned for its longevity and visual impact, Strelitzia reginae performs reliably within wholesale plant supply frameworks, making it a consistent choice for trade houseplants across garden centres, retailers, and commercial interiors.\u003c\/p\u003e\u003cp\u003eThis species is characterised by large, paddle-shaped leaves with a glossy, deep green surface that lends a bold tropical aesthetic to various display schemes. Its robust growth habit and well-structured form contribute to ease of merchandising and effective visual merchandising. Due to its resilience and adaptability, Strelitzia reginae remains a dependable option for wholesale distribution, maintaining consistent quality and presentation standards through multiple supply batches.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Strelitzia reginae is a rich, dark green with a smooth, leathery texture that enhances its premium appearance within retail and interior environments. It exhibits an upright, clump-forming habit, producing broad leaves that arch gracefully from a central crown, offering strong structural interest. This plant tolerates bright, indirect light well and adapts reasonably to moderate indoor light conditions, making it versatile for various indoor placements. Its watering tolerance is moderate; it can withstand occasional short periods of dryness, which suits varied maintenance regimes across commercial interiors. The plant requires a low to moderate level of maintenance, with occasional leaf cleaning to maintain its visual appeal, making handling straightforward for retail staff. Additionally, its dramatic form and long-lasting foliage provide excellent merchandising appeal for premium houseplant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Strelitzia reginae due to its commercial reliability and consistent growth performance from batch to batch, which ensures predictability in stock management. Natural variation in leaf size and number is well controlled through propagation and cultivation practices, enabling uniform quality across wholesale plant supply. Its versatility spans retail garden centres, supermarket plant aisles, and commercial interiors markets, accommodating a wide customer base. The ongoing demand for tropical and statement houseplants secures Strelitzia reginae as a staple within core trade houseplant ranges, reinforcing its market relevance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eStrelitzia reginae is ideally suited to retail houseplant benches, office installations, and interior landscaping schemes where its imposing foliage can serve as a focal feature. In retail settings, its robust structure withstands frequent handling while maintaining strong visual appeal. Commercial interiors benefit from the plant’s adaptation to artificial lighting and moderate humidity, ensuring sustained presence without rapid decline. Gift-ready plant ranges also benefit from its striking form, appealing to customers seeking distinctive, low-maintenance tropical plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eTypically supplied in 24cm pots at around 100cm tall, Strelitzia reginae offers excellent shelf life and durability under standard retail conditions. Its consistency across wholesale deliveries supports volume purchasing and repeat supply arrangements. Handling is straightforward due to the plant’s sturdy form and resistance to leaf damage during transport. Merchandising benefits from reliable presentation at point of sale, with maintained leaf quality and minimal variation in appearance among stock.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStrelitzia reginae requires moderate care levels, suitable for commercial settings with routine but non-intensive maintenance schedules.  \u003c\/li\u003e\n\u003cli\u003eThis plant tolerates a broad range of indoor light conditions, from bright indirect light to moderate indoor lighting typically found in retail and office environments.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is high, with resilience to occasional irregular watering, making it suitable for diverse care routines in commercial interiors.  \u003c\/li\u003e\n\u003cli\u003eIts upright, architectural growth habit supports efficient merchandising and strong visual impact on display benches or interior collections.  \u003c\/li\u003e\n\u003cli\u003eThe plant is commercially viable across retail, interior landscaping, and wholesale plant supply due to its reliability and market demand.  \u003c\/li\u003e\n\u003cli\u003eIt offers robust handling characteristics and durability, facilitating transport and minimizing in-store losses.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in leaf size and form occurs but remains controlled, ensuring consistent quality in trade houseplants supplied in volume.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"24cm Pot \/ 100cm","offer_id":57210590921030,"sku":"2138-100cm-24cm-sr-33","price":36.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/7586D55442F5EFC54B84A2FFC6EE238045376DCA1508CDF87EE8BEDA46DFBA0D_ecaf8a79-e93e-4f60-8d0f-d4c42ed40669.jpg?v=1787846003","url":"https:\/\/wholesaleplantshop.co.uk\/products\/strelitzia-reginae-100cm-24cm-pot-2138","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}