{"product_id":"stephanotis-floribunda-45cm-12cm-pot-sf69-f","title":"Stephanotis floribunda 45cm 12cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eStephanotis floribunda, commonly known as Madagascar jasmine, is a distinctive tropical vine highly valued for its attractive, waxy foliage and fragrant white flowers. This vigorous climber typically reaches heights suitable for training onto small supports or trellises, making it a versatile choice within trade houseplants. Its reliable growth characteristics and striking appearance ensure consistent performance and easy integration within wholesale plant supply ranges, catering to both interior landscaping and retail purposes.\u003c\/p\u003e\u003cp\u003eThe plant’s glossy, dark green leaves provide a lush backdrop to its delicate, star-shaped blooms that emerge periodically under favourable growing conditions. Due to its manageable size and adaptability, Stephanotis floribunda performs well in a variety of indoor environments, sustaining its appeal throughout the supply chain and into the end consumer setting. These qualities contribute to its dependable nature as a staple product in commercial interiors and garden centre plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe plant displays rich, deep green foliage with a smooth, glossy texture that maintains visual appeal throughout the year. Stephanotis floribunda exhibits a twining growth habit, allowing for easy training on frames or supports, which adds vertical interest to retail displays and interior designs. It shows good adaptability to moderate indoor light conditions, tolerating lower light levels while thriving best with bright, indirect light. The species is resilient to variations in watering, capable of enduring short periods of dryness as well as consistent moisture, making it suitable for varied care routines.\u003c\/p\u003e\u003cp\u003eMaintenance requirements are moderate, with minimal pruning needed to control shape and encourage flowering, facilitating easier handling and customer presentation. An additional merchandising advantage is its fragrant flowers, which add sensory appeal to displays and enhance commercial interiors through subtly perfumed environments, increasing consumer attraction.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers appreciate Stephanotis floribunda for its dependable growth rate and uniform quality across supply batches, contributing to predictability in retail and commercial environments. Its natural variation is managed effectively, ensuring consistent leaf colour and flower form without significant deviations that could affect marketability. This varietal’s versatility spans retail garden centres, interior landscaping firms, and commercial gift-ready ranges, fulfilling diverse channel needs. The ongoing demand for fragrant, ever-green climbers within core trade houseplant selections further supports its inclusion in wholesale plant supply portfolios.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eStephanotis floribunda is well suited to placement on houseplant benches, where its climbing habit can be showcased on minimal supports or decorative wireframes. In office installations, it adds vertical greenery and a fresh, pleasant aroma, contributing to improved aesthetics in reception areas or meeting rooms. Interior displays benefit from the plant’s clean leaf texture and flowers, which remain attractive in low to moderate light conditions, making it ideal for a range of ambient settings. Its compact size and fragrant blooms also make it popular as a gift-ready product, appealing to consumers seeking elegant and sensory indoor plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThe species offers a good shelf life under retail conditions, maintaining leaf integrity and bloom presence over extended periods. It is regularly supplied in 12cm pots approximately 45cm in height, optimising volume sales and repeat wholesale deliveries. Careful handling during transport is advisable due to its climber structure, but the plant generally withstands movement well with proper support. Presentation consistency at point of sale remains high, with well-formed foliage and decorative hoops or supports enhancing visual merchandising potential and customer appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eStephanotis floribunda requires a moderate care level, suitable for retail environments with professional maintenance support and customer guidance.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates a range of indoor light levels, performing best in bright indirect light but remaining attractive in moderate shade.  \u003c\/li\u003e\n\u003cli\u003eIt exhibits good watering tolerance, resilient to both slight under- and over-watering scenarios common in commercial and retail settings.  \u003c\/li\u003e\n\u003cli\u003eIts twining growth habit supports efficient merchandising, enabling vertical display and space optimisation on retail benches and office installations.  \u003c\/li\u003e\n\u003cli\u003eThe plant is commercially suitable across retail outlets, interior landscaping, and wholesale plant supply, meeting varied channel demands.  \u003c\/li\u003e\n\u003cli\u003eRobustness during handling and transport ensures high-quality presentation from nursery to sale, reducing plant loss and improving customer satisfaction.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in foliage colour is minimal, with consistent glossy green leaves and reliably produced fragrant flowers contributing to uniform trade houseplant ranges.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 45cm","offer_id":57332011991366,"sku":"SF69.F-45cm-12cm-sf-36","price":10.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/5445D8ACAFC58BF9DCBF630D1D3975EC5C74F7874E87BE2E99D584C0B2DDB4D8.jpg?v=1789101991","url":"https:\/\/wholesaleplantshop.co.uk\/products\/stephanotis-floribunda-45cm-12cm-pot-sf69-f","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}