{"product_id":"platycodon-graniflorus-astra-blue-30cm-12cm-pot","title":"Platycodon graniflorus Astra Blue 30cm 12cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003ePlatycodon grandiflorus ‘Astra Blue’ is a striking cultivar of the balloon flower, celebrated for its distinctive star-shaped blooms in a vibrant blue hue. This perennial herbaceous plant produces abundant, upward-facing flowers that provide eye-catching appeal in both indoor and outdoor environments. With a compact growth habit typically reaching around 30cm in height, it fits effectively into standard 12cm pot sizes, making it a reliable choice for wholesale plant supply and trade houseplants. Its consistent floral display and manageable size ensure predictable performance across multiple supply batches, meeting the demands of commercial growers and retailers alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003e‘Astra Blue’ exhibits rich green foliage with a smooth texture, creating an attractive contrast to its intense blue flowers. Its growth habit is clump-forming and bushy, offering a neat and upright structural form that suits a wide range of merchandising displays. This cultivar shows moderate tolerance to light levels, thriving best in bright, indirect light but adaptable to a variety of indoor environments. Its watering tolerance is moderate, displaying resilience to typical variations in care routines common in retail and commercial interiors. Maintenance requirements are low to moderate, with minimal pruning needed and straightforward handling during transport and display. Additionally, the long-lasting flowers contribute significantly to merchandising appeal, enhancing shelf presence and consumer interest.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Platycodon grandiflorus ‘Astra Blue’ for its commercial reliability, ensuring consistent quality and flowering across supply batches. While natural variation in foliage size and flower intensity can occur, this remains controlled and does not detract from overall marketability. The plant’s versatility spans retail garden centres, interior commercial schemes, and gift-ready houseplant ranges due to its compact habit and vibrant colour. Continued demand is driven by its strong floral display and suitability for various wholesale plant supply channels, securing its position within core trade houseplant assortments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis cultivar performs well on retail benches, where its vivid blue flowers attract consumer attention alongside other seasonal and perennial varieties. It is equally suited to office installations and commercial interior plant displays, providing a splash of colour without requiring extensive maintenance. Due to its compact form and clean presentation, it also fits well into gift-ready ranges, offering an accessible and decorative option for consumers. The plant’s robustness supports its use in a variety of indoor environments, including reception areas and breakout spaces.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003ePlatycodon grandiflorus ‘Astra Blue’ typically exhibits good shelf life under standard retail conditions, maintaining appearance for multiple weeks. It is well-suited for volume wholesale plant supply, with consistent pot sizes and uniform growth habits facilitating ease of transport and presentation. Handling is straightforward due to the plant’s sturdy stems and compact form, reducing damage risk during distribution and merchandising. The consistency in flowering and foliage presentation ensures a reliable and attractive point-of-sale product that meets commercial requirements.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThis plant requires low to moderate care, with manageable watering and minimal pruning suitable for retail and commercial environments.  \u003c\/li\u003e\n\u003cli\u003eIts light tolerance enables successful growth across varied indoor lighting conditions, favouring bright, indirect light.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance focuses on resilience to irregular watering, typical within retail or commercial plant care routines.  \u003c\/li\u003e\n\u003cli\u003e‘Astra Blue’ has a compact, upright growth habit which optimises space efficiency in merchandising and display settings.  \u003c\/li\u003e\n\u003cli\u003eIt possesses strong commercial suitability for retail garden centres, commercial interiors, and wholesale plant supply channels.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s sturdy structure allows for durable handling during transport and effective in-store display longevity.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in flower intensity and foliage size occurs but is well-controlled to maintain consistent quality.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 30cm","offer_id":56318810063174,"sku":"P52840-30cm-12cm-pgab-47","price":1.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x97D0A561CBA6E8F81AA65D0FB5943280858DC686.jpg?v=1779869909","url":"https:\/\/wholesaleplantshop.co.uk\/products\/platycodon-graniflorus-astra-blue-30cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}