{"product_id":"phlebodium-davana-35cm-12cm-pot-phad-bs6xx","title":"Phlebodium Davana 35cm 12cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003ePhlebodium Davana is an attractive fern species valued for its unique decorative foliage and manageable growth habit. This plant is characterised by its distinctive, blue-green fronds that have an undulating texture and a slightly ruffled edge, creating a visually engaging form. Phlebodium Davana performs reliably within wholesale plant supply and trade houseplants ranges due to its adaptability to indoor environments and relative ease of care, making it a popular choice for commercial interiors and retail displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Phlebodium Davana displays a striking blue-green colour with a soft texture, offering a visually appealing contrast to more common green houseplants. The growth habit is compact and clump-forming, typically maintaining a manageable size that fits well within controlled pot dimensions such as a 12cm pot. This fern tolerates low to moderate indirect light, adapting well to various indoor lighting scenarios typical of trade houseplants environments. Phlebodium Davana is resilient to a degree of watering variation, coping with occasional over or underwatering better than many ferns. Its maintenance level is low to moderate, requiring only routine pruning of browning fronds and watering to keep the soil lightly moist. The plant’s unique foliage and durable habit make it especially suitable for merchandising, as it retains good presentation quality over time and facilitates appealing display groupings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Phlebodium Davana for its commercial reliability, as it demonstrates consistent quality and growth performance across supply batches within wholesale plant supply. Natural variation in frond size and colour is typically controlled, ensuring uniformity that benefits retailers and their visual merchandising. This species is versatile, finding uses in a range of situations from retail houseplant displays to commercial interiors installations, with an aesthetic that appeals widely to end consumers. Its ongoing demand reflects the trend for distinctive but manageable ferns within core trade houseplant collections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003ePhlebodium Davana is well-suited to indoor retail benches, office plant installations, and interior landscaping schemes where medium light levels are present. Its ability to thrive in indirect lighting makes it an excellent component in gift-ready indoor plant ranges or mixed-species displays that require plants with differing textures and colours. The compact growth habit allows it to occupy limited space efficiently, while the attractive foliage enhances visual interest in commercial settings including reception areas and plant retail shelves. These attributes contribute to strong consumer appeal in various indoor environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis species offers good shelf life and durability under typical retail conditions, maintaining attractive foliage and plant structure for extended periods. Its consistent availability supports volume or repeat wholesale plant supply, making it a reliable stock item for commercial plant suppliers. Handling and transport requirements are moderate; the plant’s robust fronds resist damage when appropriately packaged, facilitating smooth logistics in wholesale and retail channels. Presentation at the point of sale is consistent, supported by uniform frond colouring and controlled growth size, which aid retailers in merchandising this species effectively.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePhlebodium Davana requires low to moderate care, making it suitable for both retail environments and commercial interiors maintenance regimes.  \u003c\/li\u003e\n\u003cli\u003eThe fern tolerates low to moderate indirect light, adapting well to varied mixed lighting commonly found in indoor locations.  \u003c\/li\u003e\n\u003cli\u003eIt demonstrates resilience to watering fluctuations, providing robustness to less-than-ideal watering schedules often encountered in retail settings.  \u003c\/li\u003e\n\u003cli\u003eThe compact, clump-forming growth habit enables efficient display and merchandising, maximising shelf space utilisation.  \u003c\/li\u003e\n\u003cli\u003eThis plant is commercially suitable across retail delivery, interior plant installations, and wholesale plant supply, offering excellent versatility.  \u003c\/li\u003e\n\u003cli\u003eRobust handling characteristics contribute to reduced damage during transportation and maintain plant quality in-store.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in frond shape and colouring is controlled to ensure that each batch maintains consistent visual appeal for trade houseplants markets.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 35cm","offer_id":57249114521926,"sku":"PHAD_BS6XX-35cm-12cm-pd-31","price":8.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/F50330343ED8A04F7C33FE2C79BCCB0A658878DBECFCD0B3DE8F3F74868BCE19.jpg?v=1788405461","url":"https:\/\/wholesaleplantshop.co.uk\/products\/phlebodium-davana-35cm-12cm-pot-phad-bs6xx","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}