{"product_id":"lilium-starlight-express-50cm-17cm-pot","title":"Lilium Starlight Express 50cm 17cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLilium Starlight Express is a striking lily cultivar known for its large, star-shaped flowers and upright growth habit. Typically reaching around 50cm in height, this plant is frequently supplied in 17cm pots, making it well suited for both retail and commercial interior environments. Its bold blooms and neat foliage offer excellent visual appeal, while its reliable growth and flowering performance make it a consistent choice within wholesale plant supply and trade houseplants ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Lilium Starlight Express is a deep green with a smooth texture that complements the dramatic floral display. It exhibits a robust, upright growth habit, producing multiple flower stems from a single bulb in the pot. This cultivar tolerates a range of indoor light conditions but thrives best in bright, indirect light common in indoor settings. It is relatively resilient to watering variations, tolerating occasional drying without significant stress. Maintenance requirements are moderate, with simple deadheading to promote prolonged flowering, making it straightforward to handle in busy retail environments. Additionally, the compact size and strong stems support effective merchandising and attractive display arrangements.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Lilium Starlight Express for its commercial reliability, with uniform flowering and growth consistency across supply batches. Managed natural variation ensures that while some blooms may vary slightly in size and intensity, the overall quality remains high and predictable. Its versatility allows it to perform equally well in garden centres, commercial interiors, and retail settings. The ongoing demand for elegant, easy-care flowering plants makes it a relevant and sought-after addition to any core trade houseplants portfolio.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eLilium Starlight Express is well suited to garden centre benches where floral impact is paramount, as well as office plant installations that benefit from vibrant, yet manageable plants. Its neatly contained size and showy flowers also make it an excellent choice for interior displays and gift-ready ranges, where attention to detail and presentation influence buyer decisions. It performs well in these placements due to its ability to maintain floral longevity and visual appeal under varied indoor conditions.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThe plant’s shelf life under standard retail conditions is favourable, maintaining flower quality for several weeks when well cared for. It is suitable for volume and repeat wholesale plant supply given its consistent growth habit and compact size, which facilitates space-efficient transport and display. Handling requirements are straightforward, as the stems are sturdy and the container size manageable for stacking and merchandising. Lilium Starlight Express typically presents in a uniform condition at point of sale, supporting professional retail environments where consistency is critical.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRequires moderate care levels, with simple maintenance tasks appropriate for retail and commercial environments.  \u003c\/li\u003e\n\u003cli\u003eTolerates a broad range of indoor lighting conditions, performing best in bright, indirect light commonly found in commercial interiors.  \u003c\/li\u003e\n\u003cli\u003eDisplays resilience to occasional irregular watering, allowing flexibility in maintenance routines.  \u003c\/li\u003e\n\u003cli\u003eExhibits a compact, upright growth habit conducive to efficient merchandising and customer appeal.  \u003c\/li\u003e\n\u003cli\u003eIdeal for retail, commercial interiors, and wholesale plant supply due to its reliable flowering and ease of handling.  \u003c\/li\u003e\n\u003cli\u003eDurable for transport and display, with sturdy stems reducing post-supply damage risk.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in flower size and intensity is controlled to ensure consistent quality across trade batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 50cm","offer_id":56682176250182,"sku":"16-50cm-17cm-lse-38","price":7.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/7E7091D62284EBE2BD6BDB72FC508B60BD48B7BEFA3F49D8BAEDD65950473D6F.jpg?v=1780179695","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lilium-starlight-express-50cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}