{"product_id":"lilium-oriental-entertainer-50cm-17cm-pot","title":"Lilium oriental Entertainer 50cm 17cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLilium oriental ‘Entertainer’ is a striking cultivar of the Oriental lily, renowned for its large, fragrant blooms and robust growth habit. This variety is characterised by elegantly flared flowers, typically white or cream with subtle speckling, which emerge at the top of sturdy, upright stems reaching approximately 50cm in height. Its dependable flowering and consistent size make it a popular choice for inclusion in wholesale plant supply and trade houseplant ranges, offering reliable performance whether sold as a potted plant or used in interior landscaping.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Lilium oriental ‘Entertainer’ is rich green with a smooth texture, providing an appealing contrast to its dramatic blooms. It grows in a compact, upright form with a well-defined vertical structure that suits display in pots of a standard 17cm diameter. This plant thrives best in bright, indirect light but displays considerable adaptability to a range of indoor lighting conditions. It exhibits good resilience to variations in watering regimes, tolerating occasional irregularity without significant decline. Maintenance is relatively straightforward, requiring minimal intervention once established, which supports ease of handling during retail rotations. Additionally, the long-lasting flowers and attractive scent add merchandising value by enhancing consumer appeal in diverse retail environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Lilium oriental ‘Entertainer’ for its consistent commercial reliability and uniformity across batches, reducing variability concerns common with floral crops. Natural variation is managed effectively to maintain quality standards, ensuring that each supplied plant meets expected size and bloom characteristics. Its versatility is notable, making it suitable for a broad range of sectors including retail garden centres, commercial interiors, and gift-ready plant ranges. The cultivar’s ongoing popularity and recognised ornamental value secure its relevance within core trade houseplant portfolios.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eIn retail settings, Lilium oriental ‘Entertainer’ is commonly placed on houseplant benches or featured in gift plant collections where its fragrant flowers draw consumer interest. It performs well in office environments, adding both visual sophistication and aromatic appeal to desk-side or reception planters. The plant’s upright growth habit allows it to complement interior displays without overcrowding neighbouring specimens. It also fits effectively within commercial interiors due to its manageable size and minimal maintenance requirements, making it a practical choice for hotels, waiting areas, and corporate foyers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar offers strong shelf life under typical retail conditions, retaining freshness and visual appeal for extended periods. It is well-suited for volume wholesale plant supply owing to its uniformity and ease of care during transport, reducing losses and ensuring consistent presentation. Handling is straightforward, with sturdy stems and neat foliage minimising damage during packaging and display. The consistent appearance at point of sale enhances buyer confidence and facilitates efficient merchandising.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLilium oriental ‘Entertainer’ requires moderate care, making it suitable for retail settings with varied maintenance levels.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a wide range of indoor lighting conditions, supporting placement in mixed-brightness environments.  \u003c\/li\u003e\n\u003cli\u003eThe plant shows resilience to inconsistent watering, favouring trade scenarios with fluctuating care routines.  \u003c\/li\u003e\n\u003cli\u003eIts upright, compact growth habit allows efficient use of space in merchandising and display areas.  \u003c\/li\u003e\n\u003cli\u003eCommercially, it is ideal for retail garden centres, commercial interiors, and wholesale plant supply lines due to consistent quality and reliability.  \u003c\/li\u003e\n\u003cli\u003eThe sturdy stems and resilient foliage ensure durability through transport and in-store handling.  \u003c\/li\u003e\n\u003cli\u003eManaged natural variation ensures a uniform product, enhancing consistency across wholesale batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 50cm","offer_id":56237700579654,"sku":"p103873-50cm-17cm-loe-41","price":7.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x53E8CCF4BB1BD0382B22AB82BA8D51B24DD4A104.jpg?v=1774316087","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lilium-oriental-entertainer-50cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}