{"product_id":"lilium-magny-cours-38cm-13cm-pot","title":"Lilium Magny Cours 38cm 13cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLilium Magny Cours is a striking cultivar of lily prized for its elegant, fragrant flowers and robust growth habit. Characteristically, this plant produces large, trumpet-shaped blossoms in vivid shades of white and pink, often accented with contrasting markings that enhance its visual appeal. As a bulbous perennial, it develops from bulbs into tall, upright stems, typically reaching heights that suit both pot culture and display purposes. This cultivar is valued within wholesale plant supply due to its reliable flowering performance and relatively straightforward cultivation, making it a consistent choice for trade houseplants ranges focused on seasonal or speciality flowering specimens.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Lilium Magny Cours is a deep green, smooth-textured, and lanceolate, providing an attractive backdrop for its showy flowers and contributing to its overall ornamental value. It exhibits an upright growth habit with strong, erect stems that support multiple blossoms, enhancing the plant’s structural presence in retail displays. This lily adapts well to bright, indirect light, which aligns with typical indoor environment conditions, although it can tolerate a moderate range of light intensities. It possesses moderate watering tolerance, with a resilience that allows for some variability in care routines without immediate decline. Maintenance requirements are generally low during the flowering period, easing handling complexity for retail operations. Additionally, the compact pot size of 13cm paired with its manageable height makes it well suited for efficient merchandising and transport within wholesale plant supply networks.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers prefer Lilium Magny Cours because it delivers dependable commercial reliability, enabling consistent flowering across multiple production batches. While natural variation in flower markings occurs, it is well controlled to ensure uniformity in bulk supplies. Its versatility allows it to perform effectively in a variety of trade channels, including retail garden centres, interior planting schemes, and seasonal gift plant ranges. Furthermore, the ongoing demand for lilies, particularly distinctive cultivars such as Magny Cours, supports its relevance within core trade houseplants selections annually.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eLilium Magny Cours is frequently positioned in garden centre seasonal benches, where its vivid flowers attract consumer attention. It is also suitable for office environments and commercial interiors due to its upright habit and fragrance, enhancing space aesthetics without dominating room layouts. Interior display zones benefit from this lily’s combination of floral impact and manageable maintenance needs, making it a preferred choice for gift-ready plant ranges. In all placements, its presentation in a 13cm pot enables easy integration with complementary plant products.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar features a shelf life that supports several weeks of retail visibility under standard conditions, making it suitable for staggered sales periods. It is well suited for volume wholesale plant supply, as its bulbs and finished plants maintain quality across production runs. Handling and transport are straightforward due to the compact pot size and sturdy stems, reducing damage risk during distribution. Consistency of plant presentation is high at point of sale, ensuring that retail outlets can offer visually appealing, uniform stock to their customers with confidence.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLilium Magny Cours requires moderate care, with straightforward maintenance appropriate for both retail customers and commercial plant care teams.\u003c\/li\u003e\n\u003cli\u003eThe plant exhibits good tolerance to a range of indoor lighting conditions, thriving under bright indirect light common in interior settings.\u003c\/li\u003e\n\u003cli\u003eWatering tolerance is robust, as this lily can withstand some irregularity in watering schedules without immediate symptoms of stress.\u003c\/li\u003e\n\u003cli\u003eIts upright, compact growth habit facilitates efficient merchandising and display, optimising space utilisation in retail units.\u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable across retail garden centres, commercial interiors, and wholesale plant supply operations.\u003c\/li\u003e\n\u003cli\u003eHandling and transport are simplified by the plant’s sturdy structure and container size, supporting reliable delivery and in-store presentation.\u003c\/li\u003e\n\u003cli\u003eNatural variation in flower markings is moderate and managed to ensure consistent quality in trade houseplants batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"13cm Pot \/ 38cm","offer_id":56916441465158,"sku":"13005-38cm-13cm-lmc-32","price":4.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/324D1D5414AD874DB6F905E2A78645CAC26E8D4A1FBBA22CDBB5E133D702AD2F_e5aca9ce-7bb3-422c-97dc-41cd30da9624.jpg?v=1783319638","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lilium-magny-cours-38cm-13cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}