{"product_id":"lilium-az-orange-matrix-45cm-35cm-pot-35003","title":"Lilium az. Orange Matrix 45cm 35cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLilium az. Orange Matrix is a striking Asiatic lily cultivar renowned for its vibrant orange blooms accented with deep speckling and contrasting tips. It typically reaches a height of around 45cm when supplied in a 35cm pot, offering a compact yet eye-catching floral display. This cultivar is well-regarded within wholesale plant supply for its dependable flowering performance and consistent growth habit, making it a reliable choice for trade houseplants and seasonal plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Lilium az. Orange Matrix presents a rich green colour with a smooth, lanceolate texture that complements its vivid flowers attractively. Its growth habit is upright and well-branched, providing a balanced structural form that enhances merchandising appeal. This lily adapts well to full sun through partial shade environments, demonstrating good light tolerance, though it thrives best with ample indirect light in indoor settings. It shows moderate watering tolerance and resilience, coping with variable moisture levels if drainage is adequate. Maintenance is straightforward, as the plant requires minimal pruning and responds well to standard retail care routines. Additionally, its robust stems support heavy blooms effectively, improving handling during transport and display.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Lilium az. Orange Matrix for its commercial reliability and uniform performance across supply batches, ensuring consistent quality. Natural variation in flower intensity and speckling is controlled and well-managed, contributing to aesthetic diversity while maintaining brand identity. Its versatility allows integration across retail nurseries, commercial interiors, and gift-plant segments. This cultivar retains ongoing demand, supported by its vibrant visual impact and adaptability, making it a staple within core trade houseplant offerings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis lily performs well on houseplant benches where its vivid flowers attract consumer attention and encourage impulse purchases. In office installations, it provides a bright, pleasant focal point without demanding excessive care, promoting long-lasting display quality. Interior display environments benefit from its compact stature and bold colour, enhancing visual interest without overwhelming surrounding plants. It is also suitable for gift-ready ranges, as its striking blooms allow for simple, attractive merchandising in pots.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eLilium az. Orange Matrix maintains good shelf life under typical retail conditions, ensuring that it remains visually appealing for extended display periods. It is well suited for volume wholesale plant supply, allowing buyers to replenish stock efficiently while maintaining uniform quality. Handling and transport considerations are positive, thanks to its sturdy stems and controlled growth habit reducing damage risk. Presentation consistency at point of sale is high, supporting reliable consumer appeal and minimising losses through plant decline.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLilium az. Orange Matrix requires moderate care levels, making it suitable for both retail customers and commercial maintenance teams dealing with varied plant care experience.\u003c\/li\u003e\n\u003cli\u003eThe plant demonstrates good tolerance to varying light levels, performing robustly from full sun to bright indirect indoor environments common in retail and office contexts.\u003c\/li\u003e\n\u003cli\u003eIt has adaptable watering needs, showing resilience to occasional over- or under-watering if well-drained conditions are maintained.\u003c\/li\u003e\n\u003cli\u003eIts upright, compact growth habit enhances display efficiency on benches and in confined commercial spaces, supporting attractive merchandising.\u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable for retail nurseries, interior landscaping projects, and as part of wholesale plant supply portfolios targeting seasonal and gift-ready markets.\u003c\/li\u003e\n\u003cli\u003eHandling and durability during transport and in-store display are strong attributes, reducing losses and improving overall supply chain reliability.\u003c\/li\u003e\n\u003cli\u003eNatural variation in flower speckling is subtle and managed, offering consistent trade houseplants that meet grower and retailer standards without compromising visual interest.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"35cm Pot \/ 45cm","offer_id":57356757729606,"sku":"35003-45cm-35cm-laom-37","price":31.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/E338BC03DF352A8150C4752DB4DD6DCB79E0D3EF20F3DEDA7FEE3E58D01EFD48_eaa79371-044e-4685-9c03-4d6287dbc3d5.jpg?v=1789224697","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lilium-az-orange-matrix-45cm-35cm-pot-35003","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}