{"product_id":"lavender-essence-purple-50cm-23cm-pot","title":"Lavender Essence Purple 50cm 23cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple is a robust cultivar of Lavandula angustifolia, prized for its vibrant purple flowers and aromatic foliage. Typically reaching around 50cm in height when supplied in a 23cm pot, this plant displays compact growth with densely packed flower spikes. It has proven performance in wholesale plant supply due to its consistent form, reliable flowering, and resilience during handling and transport, making it a valuable addition to trade houseplants ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Lavender Essence Purple is silvery-green with a soft, slightly woolly texture that contrasts attractively with its vivid, deep purple flower spikes. This cultivar forms a neat, bushy mound, maintaining a tidy structural form suited to both pot culture and landscape use. It thrives best in bright light conditions and adapts well to indoor environments where natural light is sufficient, though it is primarily suited to outdoor retail displays. Its drought-tolerant nature provides resilience across varied watering regimes, helping reduce losses in retail and commercial settings. Maintenance requirements are moderate, with occasional deadheading promoting renewed flowering without demanding intensive care. The strong scent adds an engaging sensory dimension to merchandising, supporting attractive display appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers consistently select Lavender Essence Purple due to its commercial reliability and consistent presentation across supply batches. Its natural variation in flower intensity is controlled, ensuring uniformity in bulk purchases. This cultivar exhibits versatility, suitable for garden centres, interiorscape projects, and florist collaborations. Demand remains steady for its combination of ornamental value and ease of care, positioning it securely within core trade houseplant selections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple is ideally positioned within garden centre mixed benches, outdoor seasonal displays, and gift-ready indoor collections. It performs well in office plant installations provided ample natural daylight is available, adding distinctive colour and scent. Interiorscape and commercial reception areas benefit from its structured growth habit and attractive flowering spikes. The plant’s versatility also supports thematic merchandising during seasonal promotional periods.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThe shelf life of Lavender Essence Purple is favourable, with plants maintaining aesthetic quality for extended periods under typical retail conditions. Its suitability for volume supply makes it a dependable choice for repeat wholesale plant supply contracts. Handling and transport are straightforward due to its compact habit and sturdy stems, reducing damage risk. Consistency in presentation ensures that plants arrive uniformly and ready for immediate display or sale.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLavender Essence Purple requires a moderate level of care, balancing retail maintenance demands with commercial durability.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates a wide range of light conditions, thriving best in bright, indirect sunlight but adapting to varied indoor environments.  \u003c\/li\u003e\n\u003cli\u003eIt shows excellent watering tolerance, performing well even under inconsistent moisture regimes commonly encountered in retail or office settings.  \u003c\/li\u003e\n\u003cli\u003eIts compact, bushy growth habit facilitates efficient merchandising, maximising space utilisation in retail or interiorscape layouts.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable across multiple channels including retail garden centres, commercial interiors, and wholesale plant supply distribution.  \u003c\/li\u003e\n\u003cli\u003eHandling and transport robustness minimise losses, supporting reliable turnover from nursery to point of sale.  \u003c\/li\u003e\n\u003cli\u003eControlled natural variation in flower colour intensity ensures consistent presentation across batches for trade buyers.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"23cm Pot \/ 50cm","offer_id":57116275343686,"sku":"LANESC5-50cm-23cm-lep-37","price":11.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/3E7DA6F3B628727234B5AFDEEF2F4A52561E08EEB572192E7FA2287558D0F3B2.jpg?v=1786746692","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lavender-essence-purple-50cm-23cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}