{"product_id":"lavender-essence-purple-50cm-23cm-pot-lanesc5","title":"Lavender Essence Purple 50cm 23cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eLavender Essence Purple is a refined cultivar renowned for its compact size and vibrant floral display. Typically presented at approximately 50cm in height and grown in 23cm pots, this lavender variety offers a dense, bushy structure with aromatic, narrow foliage. Its rich purple flower spikes contrast attractively against silvery-green leaves, creating visual interest that endures throughout the growing season. This cultivar consistently performs well within wholesale plant supply networks due to its robust growth habit and reliable flowering cycles, making it a favoured choice among trade houseplants for a wide range of garden centre and commercial interior applications.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Lavender Essence Purple is soft-textured, featuring a silvery-green hue that complements the intense purple flower spikes beautifully. This cultivar exhibits a compact and well-branched growth habit, making it suitable for both pot displays and integration into mixed planting schemes. It thrives best in full sun but shows reasonable adaptability to bright indoor locations, provided adequate light is available to encourage flowering. Lavender Essence Purple demonstrates moderate drought tolerance, allowing some flexibility in watering regimes without compromising plant quality. Its low-maintenance nature ensures ease of handling during retail operations, requiring minimal pruning or special care. Additionally, the fragrant flowers add sensory appeal, enhancing merchandising potential in gift and lifestyle plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers appreciate Lavender Essence Purple for its dependable performance across different production batches, delivering consistent quality in wholesale plant supply. Natural variation is generally controlled, with uniform flower colour and foliage density ensuring a predictable product for retail environments. Its versatility across multiple sectors—garden centres, commercial interiors, and lifestyle retail—makes it a valuable addition to trade houseplants portfolios. Continued demand is supported by consumer preference for aromatic, easy-care plants that provide both visual and olfactory appeal, helping to maintain its relevance in core plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eLavender Essence Purple is ideally displayed on houseplant benches where its compact habit suits bench depth constraints and maximises shelf presence. It performs well in office installations, delivering colour and fragrance without requiring extensive maintenance or space. Interior plant displays in hospitality or retail settings benefit from its bold floral statement, while its moderate size ensures it is gift-ready and practical for takeaway sales. These placements leverage the plant's attractive form and reliable flowering to engage consumers effectively across varied environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis cultivar exhibits excellent shelf life under typical retail conditions, retaining flower colour and leaf health for extended periods. Its suitability for repeat wholesale plant supply is bolstered by consistent growth and uniformity, facilitating volume purchasing and reliable stock management. Handling and transport are straightforward, with sturdy stems and dense foliage reducing damage during logistics. Presentation consistency at the point of sale supports visual merchandising, ensuring customers receive a product that meets trade expectations for quality and aesthetics.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLavender Essence Purple requires moderate care, making it suitable for both retail maintenance and commercial interiors plant programmes.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates a range of indoor lighting conditions, thriving best in full sun or bright indirect light environments.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is robust, with the species tolerating occasional irregular watering without significant distress.  \u003c\/li\u003e\n\u003cli\u003eIts compact, bushy growth habit enhances merchandising efficiency, allowing high-density display without compromising plant quality.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially fit for retail garden centres, interiors plant schemes, and wholesale plant supply frameworks.  \u003c\/li\u003e\n\u003cli\u003eDurable in transport and resilient during in-store handling, it reduces wastage and improves trade profitability.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is minimal, with reliable flower colour and form aiding consistent product presentation in trade houseplants offerings.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"23cm Pot \/ 50cm","offer_id":57321649176902,"sku":"LANESC5-50cm-23cm-lep-37","price":11.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/3E7DA6F3B628727234B5AFDEEF2F4A52561E08EEB572192E7FA2287558D0F3B2_e3674aba-09a3-4f91-85e6-459a58d48a89.jpg?v=1789096905","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lavender-essence-purple-50cm-23cm-pot-lanesc5","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}