{"product_id":"lavender-essence-purple-50cm-17cm-pot","title":"Lavender Essence Purple 50cm 17cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple is a highly valued cultivar within the Lavandula angustifolia group, known for its vibrant purple blooms and silvery-green foliage. Typically reaching a height of approximately 50cm when grown in a 17cm pot, it presents a compact, bushy growth habit that makes it ideal for a range of retail and commercial environments. This cultivar’s consistent flowering and robust constitution contribute to its reliable performance in wholesale plant supply and trade houseplants ranges, supporting year-round availability and demand.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple exhibits aromatic, slender, grey-green leaves with a soft texture that contrasts attractively against its dense spike-like purple flowers. It maintains a tidy, mounded growth habit that favours easy potting and consistent aesthetic appeal. This cultivar adapts well to indoor environments with bright, indirect light but can also tolerate moderate sunlight, enhancing its flexibility across retail displays. It exhibits resilience to variable watering routines, with reasonable drought tolerance, making it suitable for a variety of care conditions. Maintenance is straightforward, involving periodic pruning to encourage new growth, and it handles retail handling well without excessive leaf drop or damage. Additionally, its natural fragrance adds sensory appeal, enhancing in-store merchandising opportunities.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers select Lavender Essence Purple for its dependable quality and consistent growth across production batches, ensuring uniformity in wholesale plant supply. Natural variation in flower colour intensity and foliage is managed tightly, allowing predictable presentation at point of sale. This cultivar’s versatility supports usage in retail garden centres, interior plant schemes, and commercial display ranges alike. Its enduring popularity within trade houseplants reflects ongoing consumer interest in aromatic, easy-care plants that suit contemporary living and working environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple performs well on retail benches where its compact size and vibrant colour attract consumer attention. It suits office installations and interior displays, where its fragrance and tidiness contribute positively to ambient conditions. Additionally, the plant is appropriate for gift-ready ranges, particularly when sold in decorative pots, due to its bloom durability and appealing scent. The combination of form, fragrance, and colour makes it effective in a wide variety of commercial contexts.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eLavender Essence Purple offers good shelf life and remains visually appealing under typical retail conditions, supporting steady turnover. It is well suited for high-volume wholesale plant supply because of its consistency and robustness. Handling and transport are generally trouble-free, with the compact growth form reducing the risk of damage during logistics operations. Retailers can expect uniformity in plant quality and presentation, which simplifies merchandising and enhances customer confidence at the point of sale.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLavender Essence Purple requires moderate care, with pruning recommended to maintain compact shape and encourage flower production in retail and commercial maintenance settings.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting conditions, thriving in bright but indirect light while also withstanding some direct sunlight without adverse effects.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar exhibits good resilience to watering inconsistencies, allowing for flexibility in commercial watering schedules and reducing loss risk under varied care regimes.  \u003c\/li\u003e\n\u003cli\u003eIts compact, bushy growth habit enables efficient use of retail and display space, enhancing merchandising opportunities in garden centres and interiors alike.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s commercial suitability extends across retail, interiors, and wholesale plant supply channels due to its consistent quality and sensory appeal.  \u003c\/li\u003e\n\u003cli\u003eHandling durability is high, with strong stems and minimal leaf drop contributing to easier transport and in-store display longevity.  \u003c\/li\u003e\n\u003cli\u003eWhile minor natural variation in flower hue and leaf tone occurs, it is managed within tight production controls to maintain trade houseplant uniformity.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 50cm","offer_id":56927545426246,"sku":"LAVAESPU17-50cm-17cm-lep-37","price":5.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/00656A7E7A4FC09725A424852BCDBFF7E4FF492042E36ADC4B3424BD65CB32B1.jpg?v=1783534937","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lavender-essence-purple-50cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}