{"product_id":"lavatera-burgundy-wine-40cm-14cm-pot","title":"Lavatera Burgundy Wine 40cm 14cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eLavatera Burgundy Wine is a striking cultivar renowned for its vibrant, deep burgundy flowers which provide a dramatic focal point in both garden and indoor plant ranges. This compact shrub typically grows to approximately 40cm in height when supplied in a 14cm pot, making it well-suited to a variety of retail and commercial display formats. Its reliable growth habit and consistent flowering performance ensure it remains a dependable choice within wholesale plant supply and trade houseplants collections, appealing to a wide range of trade buyers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eLavatera Burgundy Wine features lush green foliage that offers a gently textured backdrop to its rich, wine-coloured blooms, enhancing its overall visual appeal. The plant adopts a neat, bushy growth habit with a strong, upright structural form that supports its flowers well and enables efficient merchandising. It thrives best in full sun but is adaptable to bright indoor environments, displaying reasonable tolerance to indirect light conditions. This cultivar is moderately drought tolerant once established, allowing resilience to varied watering routines often found in retail or commercial settings. Maintenance of Lavatera Burgundy Wine is straightforward, involving minimal pruning to encourage bushiness and prolong flowering, facilitating ease of handling in busy retail environments. The intense flower colour and compact size additionally make this cultivar an attractive choice for gift-ready plant ranges or seasonal interior displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Lavatera Burgundy Wine due to its proven commercial reliability and consistent year-on-year performance across supply batches. The natural variation within the burgundy tones of its flowers is carefully managed to maintain uniformity in wholesale presentations, improving customer confidence. Its versatility extends across multiple sectors including garden centre benches, interior plant schemes, and commercial interiors, supporting broad trade use. Persistent demand for vibrantly flowering shrubs within core trade houseplants ranges ensures that this cultivar maintains relevance and turnover within wholesale plant supply channels.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eLavatera Burgundy Wine is commonly placed within garden centre benches where its rich flower colour attracts consumer attention and colour contrast. It also performs well in office and indoor commercial settings with bright conditions, offering seasonal floral interest within interior displays. Retailers frequently include it in gift-ready ranges due to its manageable size and striking appearance. Furthermore, it can effectively complement mixed planting schemes in foyer installations or waiting room displays, providing both greenery and flower colour.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar exhibits good shelf life and remains visually appealing under typical retail conditions, with flowers that sustain colour intensity over several weeks. It is well suited to volume wholesale supply, offering consistent size and flowering across batches sourced for trade houseplant ranges. Handling and transport pose minimal challenges due to its compact form and robust stems, reducing damage risk during distribution. The uniformity of presentation at point of sale supports confident merchandising and reduces returns, enhancing commercial efficiency for retailers and wholesalers alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003eLavatera Burgundy Wine requires moderate care, suited to retail and commercial maintenance routines involving periodic watering and light pruning to maintain vigour. It tolerates a range of lighting conditions from full sunlight to bright indirect light, supporting flexible placement in mixed indoor environments. Watering tolerance is satisfactory for trade conditions where routine schedules may vary, helping to sustain plant quality through transit or display. Its compact, bushy growth habit facilitates efficient merchandising and space utilisation in retail settings. The plant is commercially suitable across retail garden centres, commercial interiors, and wholesale plant supply markets, meeting diverse buyer needs. Robust handling characteristics reduce damage risks during transport and in-store display situations. Natural variation in flower shade occurs but is generally consistent, ensuring reliable aesthetic appeal within trade houseplants ranges.\u003c\/p\u003e","brand":"HIP","offers":[{"title":"14cm Pot \/ 40cm","offer_id":56215725834566,"sku":"p7095-40cm-14cm-lbw-36","price":4.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x17B9F2068100B6405FCB85482C35DC483F59B499.jpg?v=1773878745","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lavatera-burgundy-wine-40cm-14cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}