{"product_id":"lavandula-hidcote-30cm-12cm-pot","title":"Lavandula Hidcote 30cm 12cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eLavandula ‘Hidcote’ is a widely recognised cultivar of English lavender, appreciated for its compact growth and intense violet-blue flower spikes. This evergreen perennial is typically supplied at around 30cm in height within a 12cm pot, making it ideal for immediate retail display or commercial planting. Its reliable growth habit and distinct aromatic foliage ensure it consistently performs well within wholesale plant supply and trade houseplant ranges, offering customers both visual appeal and a fragrant sensory experience.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eLavandula ‘Hidcote’ features narrow, grey-green foliage that provides a soft, textured backdrop to its vibrant purple flower spikes producing a strong visual contrast. The plant maintains a dense, bushy growth habit, typically forming neat, rounded mounds that suit both indoor and outdoor decorative applications. It thrives best in full sun but can adapt to bright indoor environments with sufficient light, demonstrating moderate light tolerance. This cultivar is drought-tolerant once established, showing good resilience to varied watering routines, which supports ease of care. It is low-maintenance and requires minimal pruning, making it straightforward to handle in retail settings and reduces labour input during merchandising. Additionally, its distinctive fragrance adds a sensory selling point for customer engagement in displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers favour Lavandula ‘Hidcote’ for its commercial reliability and uniformity across supply batches, ensuring consistency in quality and appearance. While some natural variation in flower intensity and foliage colour is expected, this is managed to meet wholesale standards without compromising overall appeal. Its versatility extends across retail garden centres, commercial interior landscaping, and gift plant ranges, making it a multipurpose addition to trade houseplants. The ongoing demand for Mediterranean-style, drought-tolerant plants ensures it remains relevant within core trade selections, supporting sustained sales performance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eLavandula ‘Hidcote’ is frequently displayed on retail benches dedicated to Mediterranean or drought-tolerant plants, benefiting from its compact size and attractive flowering habit. It is equally suited to office planting schemes and interior displays where bright light and minimal watering are accessible, enhancing air and space aesthetics. In commercial settings, it is often incorporated into mixed herb collections or gift-ready formats, presenting a ready-made solution for consumers seeking fragrance and colour. Such varied placement supports stable turnover and consumer interest across multiple retail environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis lavender cultivar has a good shelf life and maintains visual appeal under typical retail conditions, including exposure to balanced morning light and moderate humidity. It is well-suited to volume supply due to its compact size and manageable packaging, allowing for efficient storage and transport. Handling requirements are minimal, and its bushy form resists damage during shipment, reducing losses and returns. At point of sale, Lavandula ‘Hidcote’ consistently presents as a high-quality specimen, supporting retailer confidence and customer satisfaction.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLavandula ‘Hidcote’ requires a low to moderate care level, facilitating easy maintenance in retail and commercial environments.  \u003c\/li\u003e\n\u003cli\u003eIt exhibits strong light tolerance, thriving under full sun to bright indoor conditions common in trade houseplant ranges.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar has excellent watering tolerance, able to withstand intermittent dry periods without affecting its overall health.  \u003c\/li\u003e\n\u003cli\u003eIts dense, rounded growth habit enhances merchandising efficiency by enabling compact, attractive displays.  \u003c\/li\u003e\n\u003cli\u003eThe plant is commercially suitable for retail garden centres, interiors planting schemes, and wholesale plant supply networks.  \u003c\/li\u003e\n\u003cli\u003eHandling and transport durability minimise damage and losses, ensuring product consistency from nursery to sale.  \u003c\/li\u003e\n\u003cli\u003eNatural variation mainly involves flower colour intensity but remains controlled to maintain standardised trade quality.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 30cm","offer_id":56687900983622,"sku":"LVHD_VL2GN-30cm-12cm-lh-31","price":5.63,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/841DCF0E95EDF4C3DA23A1AA2E41B82C0D4B0BB8BA704B485CC101C0E076707B.jpg?v=1780313046","url":"https:\/\/wholesaleplantshop.co.uk\/products\/lavandula-hidcote-30cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}