{"product_id":"iresine-rich-funnygold-20cm-13cm-pot-dire13","title":"Iresine Rich Funnygold 20cm 13cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eIresine ‘Rich Funnygold’ is a striking cultivar renowned for its vibrant foliage and dependable growth. This plant features richly veined leaves in warm golden hues highlighted with deep red, creating a highly decorative appearance. Its compact habit and consistent performance make it a popular choice within wholesale plant supply, particularly for trade houseplants that demand reliable quality and visual impact. The cultivar is typically supplied in 13cm pots with a height around 20cm, offering excellent uniformity and ease of integration into mixed retail or commercial plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Iresine ‘Rich Funnygold’ is noted for its bold, colourful leaves that combine smooth textures with an eye-catching golden-red palette. Its growth habit is bushy but well-structured, maintaining a neat and compact form suited to contained pot culture. This cultivar adapts well to a variety of indoor light conditions, tolerating moderate shade as well as brighter indirect light. It exhibits moderate watering tolerance, able to withstand variations in care without rapid decline, which supports longevity in retail environments. Maintenance is low, with minimal pruning required, making it easy to handle during transportation and shop stocking. Additionally, its distinctive foliage colours provide strong merchandising appeal, helping it stand out on display benches or interior plant collections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Iresine ‘Rich Funnygold’ for its dependable and even growth across supply batches, ensuring product consistency. While natural variation in foliage tones may occur, the overall colour range remains tightly controlled for visual uniformity. Its versatility allows it to be successfully used in retail, commercial interiors, and as part of seasonal or permanent houseplant assortments. This cultivar retains ongoing demand due to its statement foliage and adaptability, placing it securely within core trade houseplant offerings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eIresine ‘Rich Funnygold’ performs well on retail houseplant benches where vibrant foliage attracts attention and encourages impulse purchases. In office settings, its moderate size and low maintenance requirements make it an ideal candidate for desks or communal areas, contributing to visually stimulating interiors. Interior designers often incorporate it into mixed planting displays owing to its warm colour tones, which complement a broad palette of other plant species. It is also suitable for themed gift-ready plant ranges thanks to its decorative appeal and durable qualities.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar has a robust shelf life in typical retail conditions, maintaining leaf colour and firmness over several weeks. It is well-suited to volume wholesale plant supply, with consistent quality allowing for straightforward reordering and stock rotation. Handling and transport considerations are minimal due to its compact form and sturdy leaves, which reduce damage during distribution. The plant retains consistent presentation at point of sale, supporting effective merchandising and reducing waste for retailers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe Iresine ‘Rich Funnygold’ requires moderate care suitable for general retail and commercial maintenance protocols.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting, from shaded to brightly lit environments, ensuring flexibility in placement.  \u003c\/li\u003e\n\u003cli\u003eWatering resilience allows it to endure fluctuations in moisture without detriment to overall health or appearance.  \u003c\/li\u003e\n\u003cli\u003eIts compact, bushy growth habit supports efficient use of bench space and attractive display arrangements.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable for retail outlets, interior plant schemes, and wholesale plant supply operations.  \u003c\/li\u003e\n\u003cli\u003eHandling characteristics include sturdy foliage and manageable size, aiding transport resilience and in-store display longevity.  \u003c\/li\u003e\n\u003cli\u003eWhile some natural variation in leaf colour may occur, the overall palette remains consistent, enhancing uniformity in trade houseplant collections.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"13cm Pot \/ 20cm","offer_id":57218509275462,"sku":"DIRE13-20cm-13cm-irf-36","price":4.86,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/4BB2EB71DB47B0DBD0E4A78FDC2032CE3AC2987E4EE4C7DD0E6EBB48E54B6707.jpg?v=1787965834","url":"https:\/\/wholesaleplantshop.co.uk\/products\/iresine-rich-funnygold-20cm-13cm-pot-dire13","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}