{"product_id":"ipomoea-batatas-sweet-potato-beauregard-30cm-14cm-pot","title":"Ipomoea batatas Sweet Potato Beauregard 30cm 14cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eIpomoea batatas ‘Sweet Potato Beauregard’ is a striking ornamental cultivar of the sweet potato vine, prized for its vivid foliage and vigorous growth. This cultivar is distinguished by its rich, deep purple to burgundy leaves that provide a bold splash of colour, enhancing visual appeal in any plant collection. Known for its rapid growth and trailing habit, it performs reliably within wholesale plant supply chains and trade houseplant ranges due to its adaptability and robust nature.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Ipomoea batatas ‘Sweet Potato Beauregard’ showcases a smooth texture and intensely coloured leaves, creating a dramatic contrast in mixed plant displays. It has a trailing and spreading growth habit, making it ideal for hanging baskets or as a cascading element in container arrangements. This cultivar tolerates a range of light conditions but thrives best in bright, indirect light, making it well-suited to indoor environments with variable lighting. It is resilient to occasional lapses in watering, demonstrating tolerance to varied care routines common in retail and commercial settings. Maintenance requirements are low, allowing easy handling and consistent presentation in busy retail environments. Additionally, its fast growth rate and eye-catching foliage make it ideal for merchandising displays where an immediate visual impact is demanded.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Ipomoea batatas ‘Sweet Potato Beauregard’ for its commercial reliability and consistent performance across supply batches, reducing risk in large-scale orders. The natural variation in leaf size and shading is controlled, creating uniformity while retaining natural appeal. Its versatility spans retail outlets, interior landscaping, and commercial plant installations, enhancing its value for diverse market sectors. This cultivar remains relevant within core trade houseplant ranges due to ongoing consumer interest in bold foliage plants and efficient growth.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis plant is commonly placed on houseplant benches and within gift-ready plant ranges where its trailing habit complements compact displays. In office installations and interior commercial settings, it adds texture and colour without demanding intense light or daily maintenance. Its cascading form works well in elevated planters or hanging pots that highlight the foliage’s dramatic tones. These placements benefit from the plant’s durable nature and decorative appeal, ensuring strong visual performance throughout the display cycle.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eIpomoea batatas ‘Sweet Potato Beauregard’ offers a shelf life that suits prolonged retail display, maintaining attractive foliage and vigour over several weeks. It is well adapted for volume wholesale plant supply, with plants typically arriving in uniform, market-ready condition. Handling and transport are straightforward due to its flexible stems and compact pot size, which minimise breakage risk during transit. Consistency of presentation at the point of sale supports confidence in customer choice and repeat purchasing, which is important for retail success.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe care level of this cultivar is accessible to retail and commercial maintenance staff, requiring minimal intervention while maintaining good plant health.  \u003c\/li\u003e\n\u003cli\u003eIt performs well across a wide range of mixed indoor lighting environments, tolerating moderate shade as well as brighter indirect light.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is robust, with resilience to irregular schedules ensuring plants remain visually appealing despite varied care.  \u003c\/li\u003e\n\u003cli\u003eThe trailing growth habit enhances merchandising efficiency by offering versatile display options including hanging baskets and mixed container plantings.  \u003c\/li\u003e\n\u003cli\u003eIpomoea batatas ‘Sweet Potato Beauregard’ is commercially suitable across retail, interiors, and wholesale plant supply sectors due to its adaptability and consistent quality.  \u003c\/li\u003e\n\u003cli\u003eIt handles transport and in-store display with good durability, aiding in reducing losses during the supply chain.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is minimal but allows for some leaf colour depth differences, which enhances visual interest without compromising uniformity.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"14cm Pot \/ 30cm","offer_id":57000381940038,"sku":"IPBESUGA14BIO-30cm-14cm-ibspb-53","price":3.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/1A48A2FB016CA53513C465C3CB2A91EFFB067B8F880BC523A4C6A5A950C1E990.jpg?v=1784730260","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ipomoea-batatas-sweet-potato-beauregard-30cm-14cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}