{"product_id":"helianthus-ann-sunray-yellow-40cm-15cm-pot","title":"Helianthus ann. Sunray Yellow 40cm 15cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eHelianthus annuus ‘Sunray Yellow’ is a vibrant annual sunflower cultivar prized for its bright, cheerful blooms and compact growth habit. Typically reaching a height of around 40cm, this variety produces striking yellow flowers with a prominent dark centre, creating a classic summer appeal that is easily recognisable and highly marketable. Its robust nature and dependable flowering make it a reliable choice for wholesale plant supply, particularly within mid-season trade houseplants and seasonal outdoor plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Helianthus ann. ‘Sunray Yellow’ is a rich green with a slightly coarse texture, providing a strong visual contrast to its vivid yellow petals. Its growth habit is notably upright and bushy, allowing for efficient spacing in trays or pots without excessive stretching. This cultivar demonstrates good adaptability to full sun and tolerates partial shade, making it flexible for diverse retail environments. It also shows resilience under varied watering routines, tolerating occasional dryness without significant stress. Maintenance requires minimal attention, as the plant’s sturdy stems and leaves withstand routine handling well. Additionally, its uniform flowering time and structure support consistent merchandising and attractive point-of-sale displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers value Helianthus ann. ‘Sunray Yellow’ for its consistent quality and uniform flowering across supply batches, ensuring reliable stock for retailers. While natural variation occurs in flower size or petal arrangement, it is closely managed to maintain overall market standards. Its versatility across outdoor seasonal sales, gift-ready plant collections, and commercial interior displays enhances its appeal. The ongoing consumer demand for sunflowers as cheerful, easy-to-grow plants guarantees its continued relevance within core trade houseplants and seasonal plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eThis sunflower cultivar performs particularly well on houseplant benches exposed to good natural light and within garden centre outdoor seasonal displays where its vibrant flowers attract customers. It also suits office or commercial environments that benefit from bright, low-maintenance plants to enhance interior aesthetics. The ‘Sunray Yellow’ variety fits seamlessly into gift-ready ranges due to its compact form and robust presentation, making it an ideal choice for impulse buys or seasonal promotions.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eHelianthus ann. ‘Sunray Yellow’ typically exhibits solid shelf life and good durability during retail display periods, maintaining foliage and flower integrity under standard conditions. The variety is highly suitable for volume or repeat wholesale supply, as its uniformity supports large-scale merchandising requirements. It handles transport well, with sturdy stems reducing damage risks, which simplifies logistics and stock rotation. Consistency of appearance at point of sale ensures confident selling for retailers, with each plant offering a visually appealing product for consumers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThis cultivar requires moderate care, with a focus on ensuring sufficient light and avoiding overwatering to maintain retail and commercial quality.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of light levels, making it suitable for mixed indoor and semi-sheltered outdoor environments.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is strong, allowing the plant to endure occasional drying periods without significant stress.  \u003c\/li\u003e\n\u003cli\u003eIts upright, compact growth habit supports efficient display and merchandising across various shelving and pot formats.  \u003c\/li\u003e\n\u003cli\u003eHelianthus ann. ‘Sunray Yellow’ is well-suited to retail, interiors, and wholesale plant supply operations due to its enduring market appeal.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s sturdy nature facilitates handling through transport and in-store presentation, reducing losses and enhancing shelf presence.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in flower size and petal number is limited and consistently managed to ensure commercial uniformity.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"15cm Pot \/ 40cm","offer_id":56692574028102,"sku":"FP012-16400-40cm-15cm-hasy-42","price":4.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/2B98AC60D20969307D5B2695F7CE565A6EDD73C45F32E3A9D5E93AFC0AC260D5.jpg?v=1780340888","url":"https:\/\/wholesaleplantshop.co.uk\/products\/helianthus-ann-sunray-yellow-40cm-15cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}