{"product_id":"guzmania-variada-55cm-13cm-pot","title":"Guzmania Variada 55cm 13cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eGuzmania Variada is a striking tropical bromeliad cultivar prized for its vibrant, multicoloured bracts and lush green foliage. Growing typically to around 55cm in height housed in a 13cm pot, this species offers a compact yet impactful presence that suits a variety of interior environments. Its reliable growth habit and eye-catching appearance make it a popular choice for wholesale plant supply and core trade houseplant ranges, demonstrating consistent performance across batches.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Guzmania Variada features glossy, deep green leaves with smooth textures that form a rosette shape, providing a vivid base for the vibrant variegated bracts that range from red to orange hues. This cultivar exhibits a neat, upright growth habit that reaches moderate height without requiring extensive space, enhancing its suitability for indoor environments. It tolerates low to medium light levels, adapting well to typical office and retail interiors where natural sunlight may be limited. Guzmania Variada shows considerable resilience to irregular watering routines, able to withstand occasional neglect provided the central cup is kept moist. This plant requires minimal maintenance, facilitating easy handling and merchandising within busy retail settings. Additionally, its exotic floral appearance aids in natural merchandising appeal, making it a standout specimen for herbaceous displays and giftware combinations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Guzmania Variada for its dependable commercial reliability and uniform quality across supply batches, ensuring predictable retail presentation. Natural colour variation in bract hues is controlled and consistent, adding visual interest without compromising overall display uniformity. Its versatility allows it to perform equally well across retail garden centres, commercial interiors, and gift plant ranges, broadening market reach. The plant continues to enjoy ongoing demand within core trade houseplant collections due to its ornamental features and durable tropical appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eGuzmania Variada is ideally suited to retail benches where compact houseplants are displayed for impulse purchase. It also thrives in office environments, bringing colour and a tropical feel to desks and communal areas with moderate light conditions. Interior plant installations benefit from its stable growth habit and vivid bract colours, which enhance visual interest in landscaping schemes and commercial display spaces. Additionally, it works well within gift-ready ranges, providing a high-impact, low-maintenance option for consumers seeking memorable presentable plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar exhibits good shelf life under typical retail conditions, maintaining foliage integrity and vibrant bract colour for extended periods. It is suitable for volume wholesale plant supply due to its consistent size, growth form, and ease of transportation. Handling requirements are straightforward, with robust foliage and bracts that resist bruising and damage during packing and merchandising. The plant presents consistently well at point of sale, supporting effective retail display and minimising post-delivery losses in trade houseplants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGuzmania Variada requires low to moderate care, which suits both retail customers and commercial maintenance teams.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates a range of indoor lighting levels, from low ambient light to indirect bright conditions.  \u003c\/li\u003e\n\u003cli\u003eIts resilience to inconsistent watering makes it suited to varying care standards often encountered in retail and interiors.  \u003c\/li\u003e\n\u003cli\u003eThe upright and compact growth habit facilitates efficient merchandising on benches and display stands.  \u003c\/li\u003e\n\u003cli\u003eCommercially, Guzmania Variada fits well across retail plant sales, commercial interiors projects, and wholesale plant supply chains.  \u003c\/li\u003e\n\u003cli\u003eIt is robust during transport and handling, reducing losses and ensuring attractive stock at delivery.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in bract colour is present but remains within controlled parameters, enhancing commercial appeal without compromising uniformity.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"13cm Pot \/ 55cm","offer_id":56237706936646,"sku":"P117109-55cm-13cm-gv-30","price":6.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0xAB5A72ACB3939C1E561D27700F4DBE20F319CA60.jpg?v=1774316308","url":"https:\/\/wholesaleplantshop.co.uk\/products\/guzmania-variada-55cm-13cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}