{"product_id":"ficus-lyrata-branched-100cm-27cm-pot","title":"Ficus lyrata branched 100cm 27cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eFicus lyrata branched, commonly known as the fiddle leaf fig, is a highly sought-after houseplant noted for its striking, large leaves and architectural form. This 100cm branched specimen, typically supplied in a 27cm pot, presents an impressive vertical presence with multiple sturdy stems supporting its characteristic broad, violin-shaped foliage. Valued for its balance between ornamental appeal and manageable growth, this cultivar is a reliable choice within wholesale plant supply and an enduring favourite in trade houseplant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Ficus lyrata is a deep, rich green with a leathery texture that lends an upscale look to interior spaces. Its growth habit is upright and branched, offering a sculptural form well-suited to contemporary design environments. This plant demonstrates moderate tolerance to varied indoor light conditions, thriving best in bright, indirect light but adapting to less optimal settings. It exhibits resilience when faced with inconsistent watering, making it forgiving under typical retail and commercial care routines. Maintenance requirements are moderate, with occasional leaf cleaning and pruning to maintain shape, simplifying handling in busy retail environments. Additionally, its durable leaves and branched structure make it effective for visually impactful merchandising and display.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Ficus lyrata branched for its consistent commercial performance across supply batches, ensuring reliability in wholesale plant supply operations. Managed variability in leaf size and shape contributes to its natural appeal without compromising uniformity in presentation. Its versatility extends across multiple channels including retail garden centres, commercial interiors, and corporate offices. Continued demand for fiddle leaf figs in trade houseplant ranges reflects the species’ strong market presence and enduring aesthetic relevance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eTypically, this branched fiddle leaf fig is placed in retail houseplant benches where its premium appearance attracts customer attention. It performs equally well in office interiors, where its upright growth fits seamlessly into corner spaces or near windows. Interior design displays benefit from its sculptural form, providing focal interest that complements corporate or hospitality environments. Additionally, it is suited to gift-ready ranges where decorative pots or wrapping enhance its market appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eFicus lyrata branched exhibits good shelf life and maintains visual integrity under typical retail environmental conditions. It is well suited for volume supply due to its robust nature and ease of transportation. Handling requirements are straightforward, with minimal risk of leaf damage or stem breakage when properly managed. Consistency in height and branching ensures uniform presentation at point of sale, supporting confident merchandising decisions within wholesale plant supply operations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThis plant requires moderate care, with a focus on regular leaf cleaning and infrequent pruning suitable for retail and commercial maintenance teams.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting conditions, performing best in bright, indirect natural light but adaptable to lower light situations often found in interiors.  \u003c\/li\u003e\n\u003cli\u003eThe fiddle leaf fig shows resilience to varied watering, surviving occasional irregularities without significant decline, a key factor for retail environments.  \u003c\/li\u003e\n\u003cli\u003eIts upright, branched growth habit allows efficient use of space in merchandising displays and creates strong visual impact for customers.  \u003c\/li\u003e\n\u003cli\u003eIt is commercially suitable across retail garden centres, interior landscaping, and wholesale plant supply markets due to its wide appeal.  \u003c\/li\u003e\n\u003cli\u003eDurable foliage and sturdy stems contribute positively to handling and transport, reducing losses during shipment and store display.  \u003c\/li\u003e\n\u003cli\u003eSome natural variation in leaf size and margin texture occurs but remains controlled, ensuring product uniformity and customer satisfaction throughout trade houseplant ranges.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"27cm Pot \/ 100cm","offer_id":56810812408134,"sku":"FiLy27Vt-100cm-27cm-flb-36","price":75.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0xA6CE0A4D89E3CCE3212C9B48F44A0202FBC48459.jpg?v=1781767650","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-lyrata-branched-100cm-27cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}