{"product_id":"ficus-lyrata-420cm-70cm-pot-fily70stz","title":"Ficus lyrata 420cm 70cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eFicus lyrata, commonly known as the fiddle-leaf fig, is a popular and visually striking houseplant renowned for its large, violin-shaped leaves. Typically supplied at substantial sizes such as 420cm with a 70cm pot, it serves as an impressive focal point in interior spaces. Its robust growth habit and adaptable nature make it a reliable choice within wholesale plant supply and trade houseplant collections, consistently meeting expectations for size, health, and visual impact.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Ficus lyrata features large, glossy, deep green leaves with prominent veins that provide a textured and sculptural aesthetic. The plant exhibits an upright and structural growth habit, often developing a single-stemmed, tree-like form that enhances its architectural appeal in interiors. Adaptable to varying indoor light levels, it tolerates bright indirect light well but can also survive in moderately shaded environments. It demonstrates moderate watering tolerance, requiring consistent moisture without prolonged saturation, which suits different care regimes in retail and commercial settings. Ficus lyrata is easy to maintain and handle, with durable foliage that minimizes damage during transport and in-store display. Additionally, its size and stature create strong visual merchandising opportunities, making it an attractive feature plant for wholesale customers.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers select Ficus lyrata for its proven commercial reliability and consistent quality across supply batches. While natural variations in leaf size and slight colour differences may occur, these are managed to meet standards suited to wholesale plant supply. Its versatility extends across retail plant benches, high-end interiors, and office installations, contributing to its ongoing popularity in core trade houseplant ranges. Demand remains strong due to its distinctive form and the ability to complement a variety of design schemes, securing its position as a staple in trade houseplants.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eFicus lyrata performs well in retail environments such as garden centres and dedicated houseplant sections, where its substantial height commands attention. It is equally suited for office installations and commercial interior spaces, where its structural form adds sophistication and greenery. The plant’s adaptability ensures it thrives under typical indoor conditions found in homes and workplaces alike. It frequently features in interior landscaping projects or designed displays within gift-ready plant ranges, enhancing customer appeal through its striking presence.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThe shelf life of Ficus lyrata is favourable, with capacity to maintain appearance and health over extended periods in retail conditions. Its durability and size allow for volume and repeat wholesale plant supply without compromising quality or presentation. Handling and transport requirements are straightforward owing to its sturdy stems and resilient leaves, which reduce damage risks during logistics. Consistency in form and colour ensures uniformity at the point of sale, supporting efficient merchandising and confident purchasing decisions.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFicus lyrata requires moderate care levels, suitable for retail and commercial maintenance regimes with consistent watering.  \u003c\/li\u003e\n\u003cli\u003eThis plant tolerates a spectrum of indoor light environments, from bright indirect light to moderate shade.  \u003c\/li\u003e\n\u003cli\u003eIts watering tolerance ensures resilience against irregular routines common in varied retail and interiors settings.  \u003c\/li\u003e\n\u003cli\u003eThe upright and architectural growth habit supports efficient merchandising and creates impactful display options.  \u003c\/li\u003e\n\u003cli\u003eFicus lyrata’s commercial suitability extends across retail outlets, commercial interiors, and wholesale plant supply chains.  \u003c\/li\u003e\n\u003cli\u003eRemarkable handling and transport durability reduce losses and enhance presentation in-store.  \u003c\/li\u003e\n\u003cli\u003eSome natural variation in leaf size and vein prominence may occur but is managed to maintain trade standards.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"70cm Pot \/ 420cm","offer_id":57266285445446,"sku":"FiLy70StZ-420cm-70cm-fl-27","price":2909.06,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0F1001948C9CB8E3CAEC2738028709889AFD89406AAED2443CE13404E2FC4F4F.jpg?v=1788562675","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-lyrata-420cm-70cm-pot-fily70stz","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}