{"product_id":"ficus-lyrata-100cm-27cm-pot","title":"Ficus lyrata 100cm 27cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eFicus lyrata, commonly known as the fiddle leaf fig, is a popular tropical houseplant widely appreciated for its striking foliage and architectural presence. This cultivar typically reaches a height of around 100cm when supplied in a 27cm pot, making it a well-proportioned specimen for both retail and interior landscaping projects. Its bold, large leaves with pronounced veining create a distinctive visual statement, contributing to its consistent demand within wholesale plant supply and trade houseplants ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Ficus lyrata is characterised by large, violin-shaped leaves that present a vibrant deep green colour with a glossy texture, adding significant ornamental value. Its upright growth habit produces a strong, structural form that suits a variety of indoor settings, providing a natural focal point without excessive spreading. Adaptable to a wide spectrum of indoor lighting conditions, it thrives in bright indirect light but can tolerate moderate light levels, adding to its versatility in display environments. This species demonstrates moderate watering resilience, tolerating brief periods of irregular moisture without significant decline, which is beneficial for trade buyers managing varied customer care routines. Maintenance is straightforward, involving occasional cleaning of the leaves and light pruning, which facilitates efficient handling and storage within retail environments. Additionally, the plant’s stately appearance and size make it ideal for premium merchandising displays, enhancing point-of-sale appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers appreciate Ficus lyrata for its proven commercial reliability, with consistent performance observed across multiple supply batches, ensuring dependable stock quality. Natural variation in leaf size and shape is controlled within expected trade standards, allowing for uniformity without compromising horticultural interest. Its versatility truly spans multiple channels, making it suitable for retail houseplant benches, office environments, and commercial interior landscaping. Continuous consumer interest, driven by interior design trends, maintains robust demand for Ficus lyrata within core trade houseplants collections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eFicus lyrata is ideally placed in bright, well-ventilated retail spaces where its form can be showcased effectively, such as specialist houseplant benches or lifestyle display areas. It also performs exceptionally well in office installations where indirect light and stable temperatures favour its growth habit. Interior displays in commercial settings benefit from this plant’s architectural leaves, which contribute a sculptural element to contemporary environments. Its presence in gift-ready collections is increasing, thanks to its iconic status and manageable size, offering customers an aspirational yet accessible plant.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis species demonstrates robust shelf life and durability under typical retail conditions, maintaining leaf integrity through standard sales periods. Ficus lyrata is highly suitable for volume or repeat wholesale plant supply, with growers able to produce consistent quality plants at commercial scale. Handling and transport require moderate care to avoid leaf damage, but the plant’s sturdy stems and tough leaves contribute positively to its resilience. Presentation consistency at point of sale is largely dependable, aiding retailers in maintaining high visual standards for customers without extensive input.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFicus lyrata requires moderate care that balances retail ease with the maintenance expectations of commercial environments.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of indoor light levels, from bright indirect to moderate shade, sustaining healthy foliage development.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is firm; the plant withstands intermittent irrigation variations, reducing the risk of decline during transit or display.  \u003c\/li\u003e\n\u003cli\u003eIts upright growth habit supports efficient merchandising and maximises display space in both wholesale and retail contexts.  \u003c\/li\u003e\n\u003cli\u003eThe plant holds strong commercial suitability across retail outlets, interior landscaping projects, and wholesale plant supply channels.  \u003c\/li\u003e\n\u003cli\u003eDurability during transport and in-store handling is good, with appropriate packaging reducing the risk of leaf damage.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in leaf size and shape is minimal but appreciated, adding subtle diversity within uniform product lines.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"27cm Pot \/ 100cm","offer_id":56660040548678,"sku":"P9308-100cm-27cm-fl-27","price":40.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x46AF0E921B4A9D892037B1351C05103202C6A3D0_7c0b09ab-619c-46d7-bb5f-d905f21f6188.jpg?v=1779908794","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-lyrata-100cm-27cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}