{"product_id":"ficus-carica-fig-70cm-23cm-pot","title":"Ficus carica (\"Fig\") 70cm 23cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eFicus carica, commonly known as the Fig, is a deciduous tree valued for both its ornamental qualities and edible fruit production. This species typically displays large, lobed leaves with a rough texture, lending a bold and distinctive character that is easily recognisable in a variety of retail environments. Growing to a manageable height of approximately 70cm when supplied in a 23cm pot, it offers a compact, self-supporting structure that suits both indoor and outdoor displays. Its reliable growth patterns and adaptability make it a consistent performer within wholesale plant supply and trade houseplants, appealing to garden centres and commercial interiors buyers alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Ficus carica is broad, deep green, and slightly coarse in texture, creating a striking visual impact combined with seasonal interest due to its deciduous nature. The plant grows with a clear, upright habit and a sturdy woody stem that supports its ample leaves effectively. It adapts well to a range of light conditions, tolerating bright indirect light as well as some shade, making it versatile for indoor settings. This species exhibits good resilience to irregular watering, tolerating occasional dryness without rapid decline. Maintenance requirements are relatively low, with straightforward pruning and minimal need for chemical treatments, facilitating ease of handling in busy retail environments. Additionally, its potential for producing small edible figs adds a unique merchandising appeal, combining ornamental and functional plant traits.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers appreciate Ficus carica for its consistent quality and uniform growth habit across successive supply batches, ensuring reliable stock standards. While natural variation in leaf size and shape is inherent to the species, it remains manageable and predictable, allowing for cohesive display arrangements. Its adaptability lends itself well to diverse channels, including retail plant benches, interior landscaping, and commercial office décor projects, broadening its commercial application. Moreover, ongoing consumer interest in edible and ornamental plants supports steady demand within the core trade houseplants category, making it a valuable addition to wholesale plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eFicus carica suits a variety of settings, including garden centre benches, indoor office installations, commercial lobby displays, and gift-ready plant collections. Its architectural foliage and medium size contribute to strong visual presence in retail environments, attracting customer attention. In office and commercial spaces, it adds natural texture without overwhelming space, benefiting from its tolerance of variable light and watering regimes. The plant’s combination of ornamental leaves and occasional fruit production enhances its appeal as both a decorative and practical plant offering.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis fig variety exhibits good shelf life under typical retail conditions, maintaining healthy foliage and structure over several weeks with appropriate care. Its robustness and moderate growth rate support volume and repeat wholesale plant supply, enabling dependable restocking for retail partners. Handling and transport are facilitated by the plant’s compact form and sturdy stems, reducing damage during distribution. Presentation consistency at the point of sale is high, with uniform pot sizing and plant quality reinforcing customer confidence within trade houseplants assortments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFicus carica requires moderate care, suitable for retail and commercial maintenance with minimal intervention needed.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting conditions, performing well under bright indirect light or partial shade commonly found in interiors.  \u003c\/li\u003e\n\u003cli\u003eWatering resilience allows the plant to withstand occasional irregularities, making it reliable in mixed-use environments.  \u003c\/li\u003e\n\u003cli\u003eThe natural upright growth habit supports efficient merchandising and space utilisation in retail displays.  \u003c\/li\u003e\n\u003cli\u003eThis species is commercially suitable across retail, interiors, and wholesale plant supply sectors, offering broad market applicability.  \u003c\/li\u003e\n\u003cli\u003eThe sturdy stems and compact form contribute to ease of handling and durability during transport and in-store presentation.  \u003c\/li\u003e\n\u003cli\u003eWhile some natural variation in leaf size and shape occurs, it does not detract from overall visual consistency critical for trade buyers.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"23cm Pot \/ 70cm","offer_id":56658029936966,"sku":"P32788-70cm-23cm-fcf-30","price":13.68,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/CA90BF7049593DDB60104B54A9F844D7DEB17F49BB914D70C2CF0130DF436153.jpg?v=1780641202","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-carica-fig-70cm-23cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}