{"product_id":"ficus-bengh-audrey-100cm-27cm-pot-ff049-27audry","title":"Ficus bengh. Audrey 100cm 27cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eFicus benghalensis ‘Audrey’ is a widely recognised cultivar of the banyan fig, prized for its broad, attractive foliage and robust growth habit. Typically reaching around 100cm in height when supplied in a 27cm pot, this plant presents a commanding yet manageable size suitable for a variety of interior environments. Its reliable growth and visual consistency make it a staple within wholesale plant supply and trade houseplant ranges, establishing it as a dependable choice for retailers and commercial interiors alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe Ficus bengh. Audrey features large, leathery leaves with a vivid green colour and a slight gloss that enhances visual appeal across different lighting conditions. It exhibits an upright, tree-like form with a well-defined trunk and branching habit, creating an architectural presence ideal for indoor display. This cultivar is notably adaptable to moderate to bright indirect light, tolerating lower light situations better than some other larger ficus species. Watering tolerance is moderate; it withstands occasional fluctuations without significant stress, making it resilient in commercial environments where care routines can vary. Maintenance is straightforward, with minimal pruning required, allowing easy handling and rapid merchandising in retail settings. Additionally, its naturally resilient nature reduces loss during transportation, an important consideration for wholesale buyers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Ficus bengh. Audrey due to its commercial reliability, consistently performing well across different production batches and suppliers. The natural variation in leaf size and shape is controlled and predictable, ensuring uniformity in retail presentations. This cultivar's versatility enables successful placement across diverse market channels including retail, office interiors, and commercial plant installation projects. Ongoing consumer demand for statement houseplants with a classic yet contemporary look ensures it remains a relevant and profitable product within core trade houseplant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis Ficus variety suits a broad array of retail and commercial placements including dedicated houseplant benches, office receptions, and interior landscaping schemes. It performs well in moderate light interior spaces where its foliage can make a striking visual impact without the need for intense maintenance. Its size and growth habit allow it to function effectively as a feature plant in gift-ready ranges or as a standalone display specimen at garden centres and retail outlets focused on lifestyle plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThe Ficus bengh. Audrey maintains a strong shelf life, retaining health and appearance under typical retail conditions for extended periods. It is well-suited to volume supply, enabling retailers and commercial interiors suppliers to maintain consistent stock levels. Handling and transport are comparatively straightforward due to its robust stem and leaf structure, which reduces damage risk in transit. At point of sale, this cultivar presents consistently well, with symmetrical growth and vibrant foliage that supports confident merchandising and saleability.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThis plant requires a moderate care level, well suited to retail environments with varied commercial maintenance regimes.\u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of indoor light conditions, thriving in both moderate and bright indirect light settings.\u003c\/li\u003e\n\u003cli\u003eWatering resilience is strong; it can withstand irregular watering without suffering rapid decline.\u003c\/li\u003e\n\u003cli\u003eThe upright and compact growth habit maximises efficient use of retail and display space.\u003c\/li\u003e\n\u003cli\u003eIt is commercially versatile, appropriate for retail, wholesale plant supply, and interior design applications.\u003c\/li\u003e\n\u003cli\u003eDurability in transport and handling reduces plant loss, improving supply chain efficiency.\u003c\/li\u003e\n\u003cli\u003eLeaf size and colour exhibit natural variation but remain within a predictable and uniform range for trade buyers.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"27cm Pot \/ 100cm","offer_id":57204508328262,"sku":"FF049-27audry-100cm-27cm-fba-33","price":36.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/8811EEB63EE588C9CABD6DAD920B49608CC0B91EBB8C79100340226478B20F29_a34b519a-27bb-4055-87be-cad959613b23.jpg?v=1787784751","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-bengh-audrey-100cm-27cm-pot-ff049-27audry","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}