{"product_id":"ficus-amstel-king-110cm-24cm-pot","title":"Ficus Amstel King 110cm 24cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eFicus Amstel King is a popular and robust cultivar of the Ficus genus, appreciated widely within wholesale plant supply for its impressive visual appeal and manageable growth habit. This evergreen indoor plant features large, glossy, dark green leaves that contribute to a vibrant and lush aesthetic, making it a desirable addition to trade houseplants assortments. Typically reaching a height of around 110cm when supplied in a 24cm pot, Ficus Amstel King is well-regarded for its resilience and adaptability, making it a reliable choice for retail and commercial interiors plant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eFicus Amstel King displays rich, deep green foliage with a smooth, leathery texture that adds a sophisticated look suitable for a variety of interior styles. Its upright and moderately bushy growth habit provides strong structural form, which supports effective merchandising and display options. This cultivar is adaptable to a range of indoor light conditions, tolerating bright indirect light as well as moderate shade, which broadens its placement possibilities. The plant demonstrates good watering tolerance, with resilience to occasional variations in moisture levels, making it well-suited to both retail customers and commercial maintenance regimes. Maintenance requirements are moderate, with straightforward pruning and cleaning practices supporting ease of handling in both wholesale and retail environments. Additionally, Ficus Amstel King is valued for its capacity to maintain vigour and appearance throughout transport and display periods, which is critical for merchandising quality.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eThe commercial reliability of Ficus Amstel King is established through consistent batch quality and uniform presentation across supply cycles, reducing variation and ensuring predictable customer satisfaction. Natural variation in leaf size and shape is controlled, allowing for a consistent visual standard that supports brand confidence in retail environments. Its versatility makes it a popular choice across multiple channels, including retail garden centres, interior design schemes, and commercial property fit-outs. Continued demand within core trade houseplants ranges reflects the cultivar's broad appeal, combining aesthetic value with dependable growth and maintenance profiles that suit diverse market needs.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eFicus Amstel King is commonly displayed on houseplant benches where its glossy foliage attracts attention and encourages impulse purchases. It also performs well in office installations, providing a greenery element that enhances work environments without excessive maintenance demands. Within commercial interiors, it complements reception areas and waiting rooms, offering a natural and calming presence. Gift-ready plant ranges benefit from its robust form and appealing appearance, ensuring it remains attractive from point of sale through to the final customer environment.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar exhibits a long shelf life under typical retail conditions, maintaining leaf integrity and colour during display periods. It is suitable for volume or repeat orders within wholesale plant supply due to its consistent quality and reliable growth characteristics. Handling and transport are straightforward owing to its sturdy stems and tough foliage, reducing losses during distribution and merchandising. Presentation at point of sale is highly consistent, supporting brand standards and enhancing consumer confidence when stocked by garden centres, retailers, or commercial interiors suppliers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFicus Amstel King requires moderate care, appropriate for both retail customers and commercial maintenance teams managing trade houseplants.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting conditions, thriving in bright indirect light while adapting well to moderate shade environments.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance allows for a degree of flexibility in care routines, making the plant resilient to variable moisture levels in retail and interiors settings.  \u003c\/li\u003e\n\u003cli\u003eIts upright and bushy growth habit facilitates efficient merchandising and display, optimising retail space without compromising visual appeal.  \u003c\/li\u003e\n\u003cli\u003eCommercially suitable across wholesale plant supply, garden centres, and interior landscaping sectors, reflecting broad market relevance.  \u003c\/li\u003e\n\u003cli\u003eThe sturdy foliage and robust stems provide durability during transport and in-store handling, helping to minimise damage and loss.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in leaf size and arrangement is controlled, ensuring reliable and consistent presentation in trade houseplants assortments.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"24cm Pot \/ 110cm","offer_id":56696056971590,"sku":"FAKGP24110-110cm-24cm-fak-32","price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/4D2B3470497865F771C5156BDC64654622FD2193F0A10181E1EEDFA6B499D8E1.jpg?v=1780369241","url":"https:\/\/wholesaleplantshop.co.uk\/products\/ficus-amstel-king-110cm-24cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}