{"product_id":"erica-dar-darley-dale-18cm-11cm-pot","title":"Erica dar. Darley Dale 18cm 11cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eErica dar. Darley Dale is a popular cultivar of Erica, a genus known for its year-round interest and compact growth habit. This cultivar is characterised by its dense, bushy form and small, needle-like foliage that provides a fine texture and vibrant green to slightly bronze hues depending on the season. Well suited to temperate climates, Erica dar. Darley Dale offers consistent performance, making it a reliable option within wholesale plant supply. Its manageable size and striking evergreen appearance ensure it remains a favoured choice for trade houseplants intended for both interior and exterior presentations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eErica dar. Darley Dale features fine, needle-like foliage that exhibits a rich green colour with subtle seasonal bronze tones, adding visual depth and appeal. The cultivar maintains a compact, rounded growth habit that supports high-density planting and efficient space use. It tolerates a range of light conditions, thriving in bright indirect light and tolerating some shade, making it adaptable to various indoor environments. This plant exhibits strong resilience to variable watering routines, performing well even with occasional lapses in moisture care. Maintenance requirements are low, with minimal pruning needed, aiding ease of handling during retail display and transport. Its durability and compact form also enhance merchandising options, allowing for attractive bench or shelf presentation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Erica dar. Darley Dale due to its commercial reliability and consistency across multiple production batches. This cultivar's naturally compact habit is carefully managed, ensuring limited variability and predictable growth for large-scale orders. Its versatility allows for use within retail garden centres, commercial interiors, and wholesale plant supply channels. The ongoing relevance of this cultivar is supported by steady demand within trade houseplants ranges, particularly for customers seeking evergreen plants with year-round interest.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eErica dar. Darley Dale is well suited for display on retail houseplant benches, where its compact size and textured foliage attract consumer attention. In office settings, its ability to tolerate indirect light supports durable interior plant installations that require minimal maintenance. It also performs well within interior commercial displays, adding an evergreen element to mixed-species planting designs. Additionally, its neat, gift-ready appearance makes it a suitable option as part of seasonal sales or promotional plant collections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar exhibits strong shelf life under retail conditions due to its hardiness and slow growth rate, which reduces quality degradation. It is ideal for volume and repeat wholesale plant supply programmes as its uniform growth enables consistent batch presentation. Erica dar. Darley Dale handles well during transport, with limited foliar damage and minimal debris shedding. At point of sale, the plant consistently presents as a healthy, visually appealing option that supports confident retail merchandising and customer choice.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eErica dar. Darley Dale requires low to moderate care compatible with typical retail and commercial plant maintenance routines.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a wide spectrum of indoor lighting conditions, including low to medium light levels, allowing placement flexibility across retail and interior environments.  \u003c\/li\u003e\n\u003cli\u003eThe cultivar displays effective resilience to irregular watering schedules, reducing plant stress and improving longevity in varied care settings.  \u003c\/li\u003e\n\u003cli\u003eIts dense and compact growth habit optimises merchandising space, facilitating efficient bench and shelf arrangements that appeal to customers.  \u003c\/li\u003e\n\u003cli\u003eCommercially, the plant suits retail garden centres, commercial interior landscapers, and wholesale plant supply operations looking for dependable, evergreen solutions.  \u003c\/li\u003e\n\u003cli\u003eHandling and transport resilience ensure minimal post-delivery losses, supporting reliable stock management from supplier to point of sale.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is limited due to controlled cultivation practices, providing repeat buyers with a consistent and marketable product.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"11cm Pot \/ 18cm","offer_id":57165984858438,"sku":"6006-18cm-11cm-eddd-35","price":1.92,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0xB0458E51DA26B2DC8E557B90A71B21963B264099.jpg?v=1787213871","url":"https:\/\/wholesaleplantshop.co.uk\/products\/erica-dar-darley-dale-18cm-11cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}