{"product_id":"echinacea-pur-red-35cm-17cm-pot","title":"Echinacea pur. Red 35cm 17cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eEchinacea purpurea 'Red' is a striking cultivar of the well-known coneflower, prized for its vibrant red blooms and robust growth habit. This perennial species is valued for its bold, daisy-like flowers with prominent central cones, which provide significant visual impact in both garden and indoor settings. Typically supplied in a 17cm pot at around 35cm in height, Echinacea purpurea 'Red' performs reliably within wholesale plant supply and trade houseplants due to its strong adaptability and consistent quality across batches.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Echinacea purpurea 'Red' is deep green with a slightly coarse texture, offering a dense, bushy base that complements the vivid flowers. This plant exhibits a sturdy, upright growth habit, reaching approximately 35cm tall, making it suitable for both compact and larger display arrangements. It tolerates a wide range of light conditions, thriving best in bright, indirect light while showing good adaptability to less consistently lit indoor environments. The species also demonstrates strong resilience to varied watering routines, able to withstand occasional periods of dryness without significant stress. Maintenance is straightforward, with minimal pruning or deadheading required to maintain an attractive appearance, simplifying handling in retail settings. Additionally, the bright red flower heads provide excellent shelf appeal, making the plant particularly valuable for eye-catching merchandising displays.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Echinacea purpurea 'Red' for its commercial reliability and consistent uniformity across wholesale supply batches, reducing issues related to plant variability. Natural variation in flower size and intensity is carefully managed, ensuring a predictable product for retail presentation. Its versatility spans several markets, including garden centre benches, commercial interiors, and gift-ready plant ranges, earning it ongoing demand within core trade houseplant selections. This adaptability also supports multi-channel retail strategies, appealing to a broad customer base.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis cultivar performs well on houseplant benches wrapped for gifting or standalone in office installations where its bright flowers enliven interior environments. It is equally suited to interior plant displays in commercial settings where visual appeal supports decorative schemes. The plant’s compact size and robust form make it practical for placement in smaller retail spaces without compromising display quality. Furthermore, Echinacea purpurea 'Red'’s floral presence adds vibrant colour to seasonal plant ranges, attracting consumer interest and encouraging point-of-sale purchases.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eEchinacea purpurea 'Red' presents strong shelf life and durability under typical retail conditions, with robust foliage and flowers that resist wilting during transit and display. This cultivar’s suitability for volume and repeat wholesale plant supply is well established, offering trade buyers confidence in supply chain stability. Handling and transport requirements remain straightforward due to the plant’s sturdy stems and compact growth, reducing damage risk during distribution. The species consistently maintains an attractive presentation at the point of sale, allowing retailers to offer a high-quality product that supports customer satisfaction and repeat business.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eEchinacea purpurea 'Red' requires moderate care, making it suitable for retail and commercial environments with standard maintenance capabilities.  \u003c\/li\u003e\n\u003cli\u003eIt performs well under varied light conditions, demonstrating tolerance for bright indirect light and some lower indoor light levels encountered in trade houseplants.  \u003c\/li\u003e\n\u003cli\u003eThe plant shows resilience to irregular watering, providing flexibility in care routines without compromising overall health and appearance.  \u003c\/li\u003e\n\u003cli\u003eIts upright and compact growth habit facilitates efficient merchandising and display within retail and commercial interiors settings.  \u003c\/li\u003e\n\u003cli\u003eThe cultivar is commercially suitable for garden centres, retail outlets, and interiors plant suppliers seeking reliable plants for wholesale plant supply.  \u003c\/li\u003e\n\u003cli\u003eRobust stem structure and flower durability enhance handling during transport and reduce damage risks in store environments.  \u003c\/li\u003e\n\u003cli\u003eControlled natural variation ensures consistent plant quality and appearance, supporting consistent retail presentation and customer expectations.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 35cm","offer_id":57002211770694,"sku":"ECH17CARVWT-35cm-17cm-epr-31","price":5.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/F14DAAAD800EE30406047D42A9D5114507ED2B7E008C5868E0CA58843C4D7DFD.jpg?v=1784783769","url":"https:\/\/wholesaleplantshop.co.uk\/products\/echinacea-pur-red-35cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}