{"product_id":"dracaena-ref-anita-170cm-32cm-pot","title":"Dracaena ref. Anita 170cm 32cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eDracaena ref. Anita is a striking cultivar within the Dracaena genus, valued for its architectural form and vibrant foliage. Typically reaching a height of around 170cm when mature, this plant displays long, slender leaves that add a dynamic visual interest to interior spaces. Its upright, narrow growth habit makes it a popular choice for contemporary environments, allowing easy integration without overwhelming available space. As part of wholesale plant supply and trade houseplants ranges, Dracaena ref. Anita consistently demonstrates robust growth and adaptability, supporting reliable availability and performance for garden centres, retailers, and commercial interiors customers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Dracaena ref. Anita exhibits a rich green colour with variegated margins, giving it an attractive textural contrast that enhances visual appeal in any setting. It grows with a vertical, columnar habit that provides structural elegance suitable for grouping or standalone display. This cultivar tolerates a wide range of indoor lighting conditions, from bright indirect light to moderate shade, adapting well within varied interior environments. Dracaena ref. Anita also shows resilience to irregular watering routines, favouring moist but well-drained soil without intolerance to occasional care variability. Its maintenance requirements are low, making it easy to handle and display in retail settings with minimal trimming or specialist attention. Additionally, this plant responds well to pruning if shape adjustment is necessary, aiding merchandising flexibility.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers select Dracaena ref. Anita due to its consistent quality and reliability across supply batches, ensuring uniform presentation for end customers. Natural variation in leaf variegation is controlled within predictable limits, providing attractive but consistent colour tones. The cultivar’s versatility makes it a suitable candidate for multiple channels, including retail houseplant ranges, commercial interiors installations, and wholesale plant supply programmes. Its ongoing popularity reflects sustained demand within core trade houseplants, supported by its ease of care and decorative value.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eDracaena ref. Anita performs well on houseplant benches where its vertical form and foliage brightness attract consumer attention. It is frequently used in office environments, contributing to aesthetic enhancement without occupying excessive floor space. Interior displays benefit from its structural solidity and ability to complement modern décor themes. The plant’s neat growth habit also suits gift-ready ranges, offering an attractive option that balances longevity with low maintenance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar has a strong shelf life, tolerating typical retail conditions including moderate fluctuations in temperature and humidity. It is well suited for volume or repeat wholesale supply, with consistent growth quality supporting supply chain stability. Handling and transport require standard precautions due to its height but the plant’s sturdy stems and resilient foliage reduce the risk of damage. At point of sale, Dracaena ref. Anita presents a reliable, visually appealing profile that meets trade houseplants customers’ expectations for high-quality indoor plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDracaena ref. Anita requires low to moderate care levels, making it ideal for retail and commercial maintenance without specialist input.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting conditions, from bright indirect light to lower light environments seen in many interiors.  \u003c\/li\u003e\n\u003cli\u003eThe plant exhibits resilience to inconsistent watering, enabling it to cope well with varied care routines commonly encountered in wholesale plant supply chains.  \u003c\/li\u003e\n\u003cli\u003eIts upright growth habit and compact structural form support efficient merchandising and versatile display options in retail and interiors sectors.  \u003c\/li\u003e\n\u003cli\u003eCommercially suitable across retail, interior planting schemes, and wholesale plant supply due to consistent quality and adaptability.  \u003c\/li\u003e\n\u003cli\u003eThe sturdy foliage and stems offer durability during transport and in-store display, minimising losses and maintaining customer appeal.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in foliage variegation exists but remains within managed limits, providing attractive yet uniform presentation across batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"32cm Pot \/ 170cm","offer_id":56999487897926,"sku":"DAVP32170-170cm-32cm-dra-33","price":124.81,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/1A503B06BF86AB107B5348F6B544B530D9B10F76C4374B5615367054BFF41ACA.jpg?v=1784724116","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-ref-anita-170cm-32cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}