{"product_id":"dracaena-fragrans-dorado-140cm-31cm-pot","title":"Dracaena fragrans Dorado 140cm 31cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eDracaena fragrans Dorado is a well-established cultivar highly regarded for its exceptional foliage and sturdy growth habit. This elegant plant features long, arching leaves with vibrant yellow and green variegation that provides a striking visual contrast. Typically reaching around 140cm in height when supplied in a 31cm pot, it offers a strong architectural presence well-suited to both retail and interior landscaping schemes. Its proven robustness and ease of care make it a reliable choice within wholesale plant supply and key trade houseplant selections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eDracaena fragrans Dorado showcases broad, strap-like leaves distinguished by glossy, vivid yellow margins surrounding deep green centres, creating a lush and tropical appearance. The plant grows in a clumping, upright form with a well-branched structure that provides natural volume and height. It tolerates a wide range of indoor light levels, from bright indirect to moderate shade, adapting well to typical interior environments. This cultivar is resilient to inconsistent watering and recovers well from minor neglect, making it a practical option for diverse care routines. Maintenance requirements are low, with occasional pruning to maintain shape proving sufficient in retail settings. Additionally, its strong visual appeal and manageable size suit it well for point-of-sale displays or as a statement feature in commercial interiors.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers appreciate Dracaena fragrans Dorado for its commercial reliability and consistent quality across production batches, ensuring uniformity in wholesale plant supply. The natural variegation is controlled and stable, offering visual interest without excessive variation that might complicate merchandising. Its versatility allows seamless integration into retail garden centre benches, office green walls, and hospitality installations. This cultivar remains a core offering in trade houseplants due to steady market demand and its broad adaptability, making it a dependable asset for repeat orders.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eDracaena fragrans Dorado fits naturally on garden centre benches as a premium houseplant option, appealing to customers seeking striking foliage and easy-care characteristics. In office environments, it performs well as a freestanding plant or within planting schemes, adding height and colour diversity to interiors. The plant also works effectively within commercial reception areas or lobby displays, where its size and architectural form can deliver an immediate visual impact. Additionally, its gift-worthy appearance lends itself to gift ranges during key selling periods, enhancing retail versatility.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis cultivar maintains excellent shelf life and durability when displayed in retail conditions, tolerating typical indoor atmospheric variations without decline. It is ideal for volume or repeat wholesale orders due to its predictable growth habit and consistent presentation standards. Handling is straightforward, with robust stems and resilient foliage that withstand transit and storage stresses well. The consistent variegation and overall form offer a reliable presentation at point of sale, simplifying merchandising decisions for garden centres and commercial interiors suppliers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDracaena fragrans Dorado requires low to moderate care, suited to both retail environments and commercial maintenance schedules.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad spectrum of indoor lighting conditions, thriving in bright indirect light as well as moderate shade.  \u003c\/li\u003e\n\u003cli\u003eThe plant demonstrates resilience to watering irregularities, making it suitable for customers with varying care routines.  \u003c\/li\u003e\n\u003cli\u003eIts upright, clumping growth habit provides excellent merchandising efficiency, optimising space without requiring excessive pruning.  \u003c\/li\u003e\n\u003cli\u003eCommercially, it fits well within retail, interior landscaping, and wholesale plant supply channels due to its versatility.  \u003c\/li\u003e\n\u003cli\u003eRobust handling characteristics and durable foliage reduce losses during transport and in-store display periods.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in yellow leaf margins is controlled, ensuring consistent visual appeal across supply batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"31cm Pot \/ 140cm","offer_id":56694596305222,"sku":"DRDORVT31140-140cm-31cm-dfd-39","price":92.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/29AF25BD86194194106D9A9A2D16702B51D1D108ED600DF3C0D29F40B66C7820.jpg?v=1780352288","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-fragrans-dorado-140cm-31cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}