{"product_id":"dracaena-fragrans-110cm-24cm-pot","title":"Dracaena fragrans 110cm 24cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eDracaena fragrans is a widely recognised and valued houseplant species, commonly known as the corn plant. This cultivar typically reaches a height of around 110cm when supplied in a 24cm pot, presenting a strong, upright growth habit with broad, arching leaves. Known for its robust nature and attractive, glossy foliage, Dracaena fragrans performs reliably within wholesale plant supply and the broader trade houseplants market due to its adaptability and resilience. Its consistent quality and visual appeal make it a dependable choice for various commercial interior and retail settings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Dracaena fragrans displays rich green hues with a smooth, glossy texture that adds a lush, tropical visual appeal to indoor environments. It features a defined, upright growth habit that provides structural presence and a clear silhouette, suitable for creating focal points within interior displays. This plant shows considerable light tolerance, thriving in various indoor light conditions from moderate shade to bright, indirect sunlight. Dracaena fragrans is also resilient to fluctuations in watering routines, tolerating occasional neglect without compromising its appearance. Its low maintenance requirements and durable nature make it an efficient and easy plant to handle in retail settings. Additionally, its vertical form and dense canopy aid in effective merchandising and attractive in-store presentation.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers consistently value Dracaena fragrans for its commercial reliability and uniform performance across multiple supply batches, ensuring continuity in stock quality. The controlled natural variation in leaf size and coloration allows for an appealing but consistent product range, facilitating predictable retail presentation. Its versatility enables successful placement across retail garden centres, commercial interiors, and plant rental schemes alike, meeting diverse buyer needs. Moreover, Dracaena fragrans retains strong relevance within core trade houseplant ranges due to steady consumer demand for hardy, visually pleasing indoor plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eDracaena fragrans is commonly displayed on houseplant benches in garden centres and retail settings where its lush foliage attracts attention. It also performs well within office installations, offering a natural, green element that complements modern interiors. In commercial interior displays, the plant’s size and stature help define spaces and improve aesthetics without requiring excessive maintenance. Additionally, because it is supplied in a standard 24cm pot size, it is suited to gift-ready ranges and pre-arranged plant groupings targeted towards consumers seeking easy-care, decorative plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis plant demonstrates excellent shelf life, remaining visually appealing for extended periods under typical retail conditions. Its resilience and robust structure allow for consistent performance even in volume or repeat wholesale plant supply scenarios. Handling and transport tend to be straightforward due to the plant’s sturdy stems and compact root ball, reducing losses during logistics. Presentation at point of sale remains consistent, owing to well-managed growth and quality control measures, contributing to dependable availability in the wholesale plant supply chain.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDracaena fragrans requires low to moderate care levels, making it favourable for retail and commercial maintenance contexts.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of indoor lighting environments, from shaded corners to rooms with indirect bright light.  \u003c\/li\u003e\n\u003cli\u003eThe plant is resilient to irregular watering schedules, which supports its use in commercial interiors with variable care regimes.  \u003c\/li\u003e\n\u003cli\u003eIts upright growth habit provides effective merchandising opportunities thanks to its clear structure and attractive form.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar suits retail, interiors, and wholesale plant supply due to its reliability and well-recognised appeal.  \u003c\/li\u003e\n\u003cli\u003eRobust stems and durable foliage enhance handling resilience during transport and in-store display, minimising damage risk.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in leaf shape and glossiness exists but is controlled to maintain consistent product presentation.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"24cm Pot \/ 110cm","offer_id":57041533960518,"sku":"DRSLIVT24090-110cm-24cm-df-32","price":55.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/87A8C1F2BCAA7BD7F69EAEE01EFBAA071BEEA8F70F36A93FC33AD542571B43D2_d0e33d86-f111-4859-863d-3671faa4db1c.jpg?v=1789241757","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-fragrans-110cm-24cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}