{"product_id":"dracaena-frag-massangeana-90cm-24cm-pot","title":"Dracaena frag. Massangeana 90cm 24cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eDracaena frag. Massangeana, commonly known as the Corn Plant, is a popular cultivar valued for its distinctive striped foliage and upright growth habit. This plant typically reaches around 90cm in height when supplied in a 24cm pot, making it a practical size for a range of indoor environments. Its robust nature and visually appealing variegated leaves establish it as a reliable option within wholesale plant supply and trade houseplant ranges, with strong customer recognition and repeat demand.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Dracaena frag. Massangeana is characterised by glossy, lance-shaped leaves featuring striking green and creamy-yellow stripes, providing an attractive textural contrast in interior planting schemes. It has an upright, architectural growth habit that adds height and structure, ideal for display in varied retail environments. This cultivar is tolerant of a wide range of indoor light levels, performing well in low to moderate indirect light, which enhances its adaptability. The plant shows good resilience to irregular watering, tolerating occasional neglect without rapid decline in appearance. Its relatively low maintenance demands make it straightforward to handle in busy retail and wholesale settings. Additionally, the plant’s visual appeal remains consistent after transportation and during extended periods on display, supporting effective merchandising.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers appreciate Dracaena frag. Massangeana for its consistent performance and commercial reliability across multiple supply batches, minimising waste due to poor plant quality. Natural variation in leaf variegation is controlled and predictable, allowing retailers to confidently merchandise uniform stock. Its versatility is demonstrated by its suitability across various sales channels, including garden centres, commercial interiors schemes, and gift plant ranges. The ongoing popularity of Massangeana within core trade houseplant categories ensures it remains a staple product for supply chains focused on dependable demand.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eThis Dracaena is well suited for retail benches dedicated to houseplants, where its upright form draws customer attention. It also performs well in office environments, contributing to indoor aesthetics without demanding excessive light or care. In commercial interiors, it is frequently utilised as a low-maintenance planting option that complements modern design schemes. The plant’s compact size and sturdy nature make it ideal for inclusion in gift-ready offerings where easy transport and presentation are essential considerations.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eDracaena frag. Massangeana generally demonstrates good shelf life, maintaining healthy appearance under typical retail conditions for extended periods. It is suited for volume and repeat wholesale plant supply, ensuring consistent availability for trade houseplants buyers. Handling and transport requirements are straightforward; the plant’s structural integrity reduces damage risk during shipment and display. The consistent presentation of foliage colour and form at point of sale supports effective retail merchandising and enhances consumer appeal.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThe care level of Dracaena frag. Massangeana is low, making it suitable for retail and commercial environments with limited maintenance resources.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of indoor lighting conditions, from low to moderate indirect light, enhancing its adaptability.  \u003c\/li\u003e\n\u003cli\u003eThe plant exhibits resilience to varied watering routines, surviving occasional neglect without loss of aesthetic quality.  \u003c\/li\u003e\n\u003cli\u003eIts upright, structured growth habit supports efficient merchandising by maximising space and visual impact.  \u003c\/li\u003e\n\u003cli\u003eCommercial suitability spans retail garden centres, interiors planting schemes, and wholesale plant supply operations focused on trade houseplants.  \u003c\/li\u003e\n\u003cli\u003eHandling characteristics ensure durability during transport and prolonged in-store display, reducing loss and effort.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in leaf variegation is controlled, allowing for consistent quality across supply batches and retaining customer expectations.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"24cm Pot \/ 90cm","offer_id":56669043327302,"sku":"P114308-90cm-24cm-dfm-39","price":35.76,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/D486B66CC088E8936E56F939956075C2F0EDC0587DE4F79BAF4A5381AEF1C5AC_48a82159-e15c-49c2-888a-6e8751f87e1a.jpg?v=1782119953","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-frag-massangeana-90cm-24cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}