{"product_id":"dracaena-frag-massangeana-140cm-31cm-pot","title":"Dracaena frag. Massangeana 140cm 31cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eDracaena fragrans 'Massangeana' is a widely recognised and highly valued cultivar within the Dracaena genus, known for its distinctive variegated foliage and upright growth habit. Typically reaching a height close to 140cm when cultivated in a 31cm pot, this plant combines architectural leaf form with a strong visual presence, making it a popular choice for indoor environments. Its predictable growth patterns and reliable performance under a variety of growing conditions make it particularly well suited to wholesale plant supply and the broader trade houseplants market.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Dracaena frag. 'Massangeana' displays glossy, lance-shaped leaves that are dark green with prominent yellow or cream central stripes, offering excellent contrast and visual appeal. It exhibits a structured, upright growth habit with a sturdy stem that supports the symmetrical leaf clusters, ideal for creating focal points in interior plant displays. This cultivar adapts well to a range of indoor light conditions, tolerating lower light environments while thriving in brighter indirect light. It has moderate watering needs, demonstrating good resilience to irregular watering patterns commonly encountered in retail and commercial maintenance. Maintenance is generally straightforward, requiring only occasional cleaning of leaves and minimal pruning to remove older foliage, which supports efficient handling and care in retail settings. Additionally, its compact root system in relation to pot size benefits merchandising by maintaining a neat, easily transportable profile.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Dracaena frag. 'Massangeana' for its consistent performance and commercial reliability across multiple supply batches, ensuring predictable quality for retail and commercial interiors use. The natural variegation on the foliage tends to be stable, providing managed aesthetic variation that enhances appeal without compromising batch uniformity. This cultivar’s versatility allows it to fit seamlessly within retail houseplant ranges, office environments, and commercial interior schemes alike. Its ongoing popularity reflects continued demand for reliable, visually striking plants within core trade houseplant selections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis plant is highly suited to houseplant benches, where its height and variegation can attract attention and drive sales. It performs well in office installations due to its adaptability to lower light and tolerance of routine neglect common in commercial settings. Interior plant displays benefit from the upright, architectural form that adds structure and greenery without overwhelming space. Additionally, Dracaena fragrans 'Massangeana' often appears in gift-ready ranges, providing an accessible option for consumers seeking indoor plants with assured aesthetic and cultural reliability.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eDracaena frag. 'Massangeana' exhibits strong shelf life and durability under typical retail conditions, maintaining vibrant foliage even when displayed for extended periods. It is well suited to volume or repeat wholesale plant supply, facilitating reliable stock rotation and continuity in retail environments. Handling and transport are generally straightforward thanks to its robust stems and compact growth, reducing damage risks during distribution. At the point of sale, its consistent appearance and manageable size support effective merchandising and customer appeal across a wide range of outlets.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe care requirements for Dracaena frag. 'Massangeana' are moderate, supporting straightforward maintenance in both retail and commercial settings.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar tolerates a broad spectrum of indoor lighting, performing well from low to medium bright indirect conditions commonly found in interiors.  \u003c\/li\u003e\n\u003cli\u003eWatering resilience is notable, with the plant able to withstand occasional irregular watering without significant stress, benefiting varied care routines.  \u003c\/li\u003e\n\u003cli\u003eIts upright, architectural growth habit lends itself to efficient merchandising, offering a consistent profile suited to bench displays and vertical arrangements.  \u003c\/li\u003e\n\u003cli\u003eDracaena frag. 'Massangeana' has proven commercial suitability across retail houseplants, interiors projects, and wholesale plant supply operations in the UK market.  \u003c\/li\u003e\n\u003cli\u003eRobust handling characteristics support durability through transport and in-store display, minimising losses and maintaining plant quality for end users.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in variegation is controlled, providing visual interest while aligning with wholesale plant supply standards for consistency.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"31cm Pot \/ 140cm","offer_id":56832545390918,"sku":"DRMASVT31140-140cm-31cm-dfm-40","price":88.13,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/5A3CC5930A8C0C24961695F1005E54A1E28B0229827849C22CFEDF83D6276112_64aef8fb-1cd9-48d2-add5-c38d1f35d0a2.jpg?v=1782116719","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-frag-massangeana-140cm-31cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}