{"product_id":"dracaena-frag-deremensis-170cm-27cm-pot-drsi27tf","title":"Dracaena frag. Deremensis 170cm 27cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eDracaena fragans ‘Deremensis’ is a popular cultivar widely recognised for its attractive foliage and adaptability to indoor settings. This plant exhibits glossy, lance-shaped leaves that typically feature rich green variegation, contributing a vibrant, tropical aesthetic. Growing to approximately 170cm in height in a 27cm pot, it offers a strong architectural presence suitable for various interior environments. Its reliable growth habit and resilience make it a staple within wholesale plant supply, especially among trade houseplants consistently chosen for office and retail environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Dracaena fragans ‘Deremensis’ displays deep green hues with subtle lighter green stripes, producing a structured yet organic visual appeal that enhances any space. It adopts an upright, cane-like growth habit with multiple stems, providing a sculptural form that remains tidy and upright over time. This cultivar tolerates a range of indoor light conditions, from moderate to low light, making it versatile for varied commercial interior placements. It demonstrates strong drought tolerance and adapts well to irregular watering routines, increasing resilience in busy retail or office settings. Maintenance requirements are low, with infrequent pruning needed to preserve shape, which benefits ease of handling and reduces labour in retail environments. Additionally, its robust foliage withstands repeated handling, aiding merchandising efforts where customer interaction is common.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers favour Dracaena fragans ‘Deremensis’ due to its proven commercial reliability and consistent performance across multiple supply batches, ensuring dependable stock availability. Although some natural variation occurs in leaf variegation, this is controlled to maintain uniformity desirable for retail presentation. Its versatility allows it to serve multiple sectors effectively, from retail and wholesale plant supply to commercial interiors and corporate environments. Driven by steady consumer demand within the indoor plant market, it remains a core selection in trade houseplants, valued for combining aesthetic appeal with manageable care requirements.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis Dracaena is frequently positioned on houseplant benches in garden centres and retail outlets, where its size and form attract customer attention. It performs exceptionally well in office installations due to its tolerance of low light and low-maintenance needs, creating a green, calming presence in professional environments. Interior displays within commercial spaces benefit from its structural growth habit, which fits well in corners or alongside furniture without overcrowding. Additionally, it is well suited to gift-ready plant ranges, where its striking appearance and durability improve customer satisfaction and reduce returns.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eDracaena fragans ‘Deremensis’ has a long shelf life under typical retail conditions, maintaining healthy foliage for extended periods which supports profitable turnover. It is suitable for volume and repeat wholesale plant supply due to consistent growth rates and stable presentation characteristics. The species handles transport well, with sturdy leaves and stems that reduce damage risk during handling and delivery. This cultivar presents reliably at point of sale, with fresh, vibrant foliage that aligns with buyer expectations and supports effective merchandising strategies.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDracaena fragans ‘Deremensis’ requires low to moderate care levels, appropriate for both retail displays and commercial maintenance routines.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad spectrum of indoor light intensities, making it adaptable to various trade houseplant environments.  \u003c\/li\u003e\n\u003cli\u003eThe plant's drought resilience ensures it withstands irregular watering schedules typically encountered in retail and office settings.  \u003c\/li\u003e\n\u003cli\u003eIts upright cane-like growth habit facilitates efficient display and spatial arrangements within commercial interiors.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar’s commercial suitability spans retail, wholesale plant supply, and interior planting schemes, making it a versatile trade choice.  \u003c\/li\u003e\n\u003cli\u003eHandling durability is high, reducing losses from transport and in-store customer interaction.  \u003c\/li\u003e\n\u003cli\u003eControlled leaf variegation ensures natural variation remains appealing yet consistent for trade buyers.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"27cm Pot \/ 170cm","offer_id":57201714069830,"sku":"DrSi27Tf-170cm-27cm-dfd-39","price":80.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/1A10D8279FB77207E54651E8744DE5E9CA6AA3ECA87D45D95A18673E630549B7_f4761d25-443c-4f90-af09-19ead1cd3de6.jpg?v=1787744011","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-frag-deremensis-170cm-27cm-pot-drsi27tf","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}