{"product_id":"dracaena-frag-charley-50cm-19cm-pot-drcha19080","title":"Dracaena frag. Charley 50cm 19cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eDracaena fragans 'Charley' is a popular and visually striking cultivar within the Dracaena genus, prized for its robust growth and reliable performance as a trade houseplant. Typically supplied at a height of around 50cm in a 19cm pot, this cultivar features deep green, glossy leaves with a slightly arching habit, delivering a bold structural presence. Its adaptability and ease of care make it a staple in wholesale plant supply, where consistency and durability are essential for both retailers and commercial interiors projects.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Dracaena fragans 'Charley' is rich green with a smooth, glossy texture that enhances its visual appeal and helps create an eye-catching display. It typically grows in an upright, clumping form that provides architectural interest while maintaining a compact profile suitable for a variety of spaces. This cultivar tolerates a wide range of indoor light levels, from low to bright indirect light, which contributes to its versatility in various retail and commercial environments. It is resilient to irregular watering and common indoor conditions, making it forgiving in settings that experience variable care. The maintenance level is low, with occasional pruning and dusting sufficient to keep the plant healthy and attractive. Additionally, its clean, robust structure allows for straightforward handling and merchandising alongside other indoor foliage plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eDracaena fragans 'Charley' offers commercial reliability, with consistent performance across supply batches ensuring predictable quality for buyers. Natural variation in leaf size and growth rate is typically controlled to deliver uniformity, an important factor in wholesale plant supply. Its versatility extends across retail garden centres, interior landscaping, and corporate plant installations, making it a key component of core trade houseplant ranges. The enduring popularity of Dracaena cultivars ensures ongoing demand and relevance, supporting stable sales within diverse channels.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis plant performs well on houseplant benches, as its moderate size and tidy habit suit compact retail displays. In office and commercial interiors, 'Charley' adds a touch of greenery that thrives under common fluorescent or LED lighting. It is also well-suited for interior plant displays and gift-ready offerings due to its neat appearance and easy care requirements. The species adapts well to environments where consistency and hardiness are essential, contributing to long-lasting placements in a variety of trade settings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eDracaena fragans 'Charley' has excellent shelf life and durability under retail conditions, retaining its foliage quality during transport and point-of-sale display. It is a popular choice for volume wholesale plant supply due to its consistent size and minimal damage susceptibility. Handling is straightforward, with sturdy stems and tough leaves reducing losses and facilitating efficient merchandising. The uniform presentation of this cultivar supports a reliable consumer experience and optimises point-of-sale impact across different environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDracaena fragans 'Charley' requires minimal care, making it suitable for retail environments and commercial maintenance programmes with limited resources.\u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad range of indoor lighting conditions, from low light offices to bright indirect light in retail spaces.\u003c\/li\u003e\n\u003cli\u003eWatering needs are forgiving, allowing resilience to irregular irrigation without significant decline in plant health.\u003c\/li\u003e\n\u003cli\u003eThe plant’s upright, compact growth habit makes it efficient for merchandising and space utilisation on benches or shelf displays.\u003c\/li\u003e\n\u003cli\u003eIt is commercially suitable across retail, commercial interiors, and wholesale plant supply channels due to its consistent quality and appearance.\u003c\/li\u003e\n\u003cli\u003eRobust foliage and stems enhance handling and transport durability, reducing losses during distribution and in-store movement.\u003c\/li\u003e\n\u003cli\u003eNatural variation is managed to maintain uniformity, with minor leaf size differences adding subtle interest without disrupting overall consistency.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"19cm Pot \/ 50cm","offer_id":57356700418374,"sku":"DRCHA19080-50cm-19cm-dfc-35","price":17.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/5061C21F0501B656C113ADB55A9E61C73BEFDD062502C46AF7D3AE6DDAC6CF49.jpg?v=1789222077","url":"https:\/\/wholesaleplantshop.co.uk\/products\/dracaena-frag-charley-50cm-19cm-pot-drcha19080","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}