{"product_id":"cornus-kousa-schmetterling-140cm-29cm-pot","title":"Cornus kousa Schmetterling 140cm 29cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eCornus kousa ‘Schmetterling’ is a distinctive deciduous shrub or small tree prized for its ornamental appeal. This cultivar is appreciated for its showy, creamy white bracts that appear in late spring to early summer, resembling butterfly wings, which is reflected in its common name. Growing to an approximate height of 140cm when supplied in a 29cm pot, it offers a compact and manageable form, making it a reliable choice for inclusion in wholesale plant supply and trade houseplants collections. Its adaptability to various landscape and interior conditions ensures it performs consistently across different settings while maintaining robust health and aesthetic appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Cornus kousa ‘Schmetterling’ is a rich green with a fine texture that provides an attractive backdrop to its prominent floral display. This cultivar exhibits a well-structured, upright growth habit that contributes to its neat and architectural form, suitable for formal and informal planting schemes. It thrives in bright light conditions but also shows a reasonable tolerance to partial shade, making it adaptable for indoor environments with varying light levels. Watering resilience is notable; it maintains vitality under moderate inconsistencies in watering regimes, which makes it easier to maintain in retail and commercial settings. Maintenance demands are moderate, with minimal pruning required, and its sturdy foliage reduces handling damage during transportation. The eye-catching bracts and compact size enhance its merchandising appeal as a gift-ready or specimen plant.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers select Cornus kousa ‘Schmetterling’ for its dependable commercial performance and consistent quality across supply batches. While natural variation in bract size and leaf shape may occur, it is carefully managed to ensure uniformity for retail display. Its versatility extends across multiple channels including garden centres, commercial interiors, and seasonal promotions within trade houseplants. The ongoing consumer interest in flowering small trees supports steady demand, maintaining its relevance in core wholesale plant supply ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis cultivar is well-suited for retail environments such as garden centre benches, where its floral display attracts customer attention effectively. In office installations and interior commercial spaces, it adds seasonal interest and structure without demanding excessive maintenance. It can be positioned as a standalone specimen or integrated into mixed displays, benefiting from its pleasing form and compact size. Gift-ready plant ranges also include this variety for customers seeking decorative yet manageable plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eCornus kousa ‘Schmetterling’ exhibits strong shelf life under typical retail conditions, retaining leaf quality and floral interest for extended periods. It adapts well to volume supply, being robust enough to handle transport and repotting processes with minimal damage. Merchandisers benefit from its consistent presentation, with uniform height and health standards that facilitate straightforward display layouts. Its moderate maintenance and durable constitution ensure it remains market-ready for multiple sales cycles.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThis plant requires moderate care, with straightforward watering and occasional pruning suitable for retail and commercial maintenance staff.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of indoor lighting environments, performing well in both bright and partially shaded areas.  \u003c\/li\u003e\n\u003cli\u003eWatering demands are flexible; the plant maintains resilience against irregular watering without significant decline.  \u003c\/li\u003e\n\u003cli\u003eIts upright, compact growth habit allows efficient merchandising and space-saving displays.  \u003c\/li\u003e\n\u003cli\u003eCornus kousa ‘Schmetterling’ is commercially suitable for garden centres, interior planting projects, and wholesale plant supply due to its consistent performance.  \u003c\/li\u003e\n\u003cli\u003eRobust transport handling is supported by its sturdy foliage and compact form, ensuring minimal damage and presentation retention.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in floral bract size and leaf shape occurs but is managed to maintain uniformity in trade houseplants selections.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"29cm Pot \/ 140cm","offer_id":56692534837574,"sku":"COSC1215OUT29-140cm-29cm-cks-41","price":51.91,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/F258161C33CA4A8A8112E84BC33B59082CA42A803554F85A21F29484062DBABA_be1f2349-98f2-400c-bd80-25c1501fbf27.jpg?v=1780340412","url":"https:\/\/wholesaleplantshop.co.uk\/products\/cornus-kousa-schmetterling-140cm-29cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}