{"product_id":"clematis-vit-paul-farges-75cm-17cm-pot","title":"Clematis vit Paul Farges 75cm 17cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eClematis viticella 'Paul Farges' is a vigorous and reliable climbing plant valued for its prolific flowering and robust growth habits. Originating from a hardy cultivar of Clematis viticella, this plant produces large, bell-shaped flowers in a striking deep purple with a velvety texture. Its extended flowering period and adaptability make it a dependable choice across wholesale plant supply and trade houseplants, fitting well into both garden centre stock and commercial interiors selections. The cultivar’s ability to perform consistently across varying environments underpins its popularity with trade buyers seeking quality and resilience.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Clematis viticella 'Paul Farges' exhibits a rich green colour with a semi-glossy texture that provides a lush backdrop to the abundant floral display. This plant demonstrates a vigorous climbing habit, often reaching several metres when supported, making it ideal for trellises and vertical spaces. It thrives best in full sun to partial shade environments, showing good tolerance to indirect light conditions commonly encountered indoors. Watering requirements are moderate; the plant is resilient to irregular moisture, tolerating occasional dryness without significant stress. Maintenance is relatively straightforward, benefiting from annual pruning to encourage healthy, dense growth—an advantage in retail handling. Additionally, its strong stems and long-lasting flowers make 'Paul Farges' highly suitable for merchandising in various display formats.  \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers appreciate 'Paul Farges' for its consistent commercial reliability and uniformity across supply batches, which facilitates dependable stock management. Natural variation is well controlled; while flowering timing may slightly fluctuate, overall plant form and flower colour remain stable, assisting in quality assurance. It suits a broad range of retail and commercial interiors environments, from garden centre benches to office green spaces, due to its adaptable growth and aesthetic appeal. The plant’s ongoing demand is supported by its classic appearance and versatility, ensuring continuity in trade houseplant ranges and wholesale plant supply inventories.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eClematis viticella 'Paul Farges' is frequently placed within garden centre display benches, offering customers an attractive climbing option for outdoor spaces. It performs well in office installations with bright, indirect daylight, adding vertical interest and natural softening to hard interior surfaces. Retail outlets often include this cultivar in gift-ready ranges because of its eye-catching flowers and manageable size at 75cm height. Additionally, the plant’s robustness allows use in interior display schemes and commercial landscaping projects, where frequent customer interaction demands durable, visually compelling specimens.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis cultivar demonstrates good shelf life and durability under typical retail conditions, maintaining visual appeal during holding periods and customer handling. Its suitability for volume wholesale plant supply is enhanced by uniform growth and flowering characteristics, facilitating predictable merchandising. Handling and transport are straightforward due to the plant’s sturdy stems and medium pot size (17cm), which provide a balance between portability and display impact. Consistency at point of sale is regularly achieved, making this cultivar a preferred choice for trade and retail environments seeking reliable quality in trade houseplants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eClematis viticella 'Paul Farges' requires a moderate care regime that fits well with retail and commercial maintenance staff capabilities.  \u003c\/li\u003e\n\u003cli\u003eIt adapts well to a range of indoor lighting conditions, tolerating both full sun and partial shade environments.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance is robust, with the plant coping well with variations in moisture levels common in retail and commercial premises.  \u003c\/li\u003e\n\u003cli\u003eThe vigorous climbing growth habit enables efficient merchandising in vertical and compact display spaces, maximising retail footprint.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable for garden centre retail, interior landscaping, and wholesale plant supply due to its reliable performance and aesthetic appeal.  \u003c\/li\u003e\n\u003cli\u003eIts sturdy structure and resilient response to handling ensure damage resistance during transport and in-store display periods.  \u003c\/li\u003e\n\u003cli\u003eNatural variation is minimal, contributing to consistent quality and presentation across multiple production batches within trade houseplant assortments.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 75cm","offer_id":56206431289670,"sku":"p50146-75cm-17cm-cvpf-38","price":8.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x3921D68AC0A9B79FDC96D224AAD0DDC2EB456730_e9d0a64e-f9e1-4280-a4c2-310858add8b1.jpg?v=1773762584","url":"https:\/\/wholesaleplantshop.co.uk\/products\/clematis-vit-paul-farges-75cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}