{"product_id":"chrysanthemum-anastasia-lilac-30cm-12cm-pot","title":"Chrysanthemum Anastasia Lilac 30cm 12cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eChrysanthemum Anastasia Lilac is a popular cultivar prized for its abundant, large lilac flowers that provide a striking visual impact. This cultivar typically reaches around 30cm in height and is presented in a 12cm pot, making it suitable for various indoor and sheltered outdoor environments. Renowned for its reliable flowering cycle and robust growth habit, Chrysanthemum Anastasia Lilac performs consistently well within wholesale plant supply and trade houseplant ranges, ensuring dependable availability for commercial customers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Chrysanthemum Anastasia Lilac is a rich green with a slightly textured surface, offering a fresh and clean backdrop to its delicate lilac blooms. This cultivar exhibits a compact, bushy growth habit that supports a densely packed floral display, making it visually appealing and easy to integrate into various merchandising schemes. It tolerates moderate indoor lighting conditions well, although bright indirect light enhances flowering. Watering resilience is notable, as the plant can withstand occasional irregular watering typical in retail or commercial environments. Maintenance requirements are moderate, with minimal pruning needed post-flowering, facilitating ease of handling during transport and point of sale. Additionally, its consistent bloom colour and presentation make it an excellent choice for seasonal displays and gift-ready ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Chrysanthemum Anastasia Lilac for its dependable and uniform performance across supply batches, supporting consistent retail presentation and customer satisfaction. Natural variation in flower size and colour is controlled within acceptable ranges, ensuring trade houseplants maintain uniformity in large orders. Its adaptable nature makes it suitable across diverse channels, including retail garden centres, commercial interiors, and wholesale plant supply networks. Furthermore, it remains a relevant choice due to ongoing demand for decorative flowering plants in core trade houseplant collections.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis plant is ideally placed on houseplant benches in garden centres, where its vibrant flowers draw customer attention. It also performs effectively in office or commercial interior installations, bringing colour and visual interest to reception areas or meeting rooms with moderate light. Due to its compact size and neat growth, it suits gift-ready arrangements and seasonal interior displays well. The attractive flower colour and foliage contrast lend themselves to mixed plant displays designed to enhance consumer appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eChrysanthemum Anastasia Lilac offers strong shelf life and retains visual quality well under typical retail conditions, helping reduce wastage and improve sales efficiency. It is well suited to volume or repeat wholesale plant supply due to consistent growth patterns and flowering times, supporting reliable stock rotation. Handling and transport are straightforward, with the compact habit reducing risk of damage in transit. Point of sale presentation remains consistent, allowing for effective merchandising and superior customer appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eChrysanthemum Anastasia Lilac requires moderate care levels suitable for busy retail or commercial maintenance environments.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of light conditions, thriving best with bright indirect light common in indoor retail and office settings.  \u003c\/li\u003e\n\u003cli\u003eThe plant shows resilience to varied watering routines, an important trait for trade houseplants subject to fluctuating care.  \u003c\/li\u003e\n\u003cli\u003eIts compact growth habit facilitates efficient merchandising and maximises display density on retail benches and interiors.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable for retail, interiors, and wholesale plant supply channels due to consistent quality and appeal.  \u003c\/li\u003e\n\u003cli\u003eIt handles transport and in-store handling well, minimising damage and improving sell-through rates.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in flower intensity and size is minimal, ensuring uniformity within wholesale batches for predictable retail presentation.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 30cm","offer_id":57096626733382,"sku":"Chry12AnPaars-30cm-12cm-cal-43","price":3.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/CA81132EB2F9C9D252ED78BAED6C691692B9C4312D2469EFB5B5767684FDF91F.jpg?v=1786237421","url":"https:\/\/wholesaleplantshop.co.uk\/products\/chrysanthemum-anastasia-lilac-30cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}