{"product_id":"catharanthus-soir-e-pink-white-eye-17cm-510cm-pot","title":"Catharanthus Soirée Pink White Eye 17cm 510cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eCatharanthus Soirée Pink White Eye is a vibrant cultivar of the Madagascar periwinkle, prized for its distinctive floral display. It features striking pink flowers accented by a contrasting white eye, creating an appealing visual contrast that enhances its decorative value. This cultivar typically presents a compact, bushy growth habit, making it well-suited to container production and consistent presentation quality. It is widely appreciated within wholesale plant supply and trade houseplants due to its dependable flowering performance and adaptability to various retail environments, ensuring strong consumer appeal throughout its lifecycle.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Catharanthus Soirée Pink White Eye exhibits a lush, glossy green colour with a smooth texture that provides an attractive backdrop for its vibrant blooms. The plant maintains a tidy, compact growth habit, usually forming a neat mound approximately 15 to 30 cm tall, ideal for consistent container display. It thrives in bright light conditions but demonstrates adaptability to moderate indoor light, making it suitable for a variety of interior settings. This cultivar has a reasonable tolerance to occasional fluctuations in watering regimes, allowing it to withstand typical care variations. It requires minimal maintenance, with deadheading and occasional pruning promoting extended flowering periods, which is advantageous in retail contexts. Additionally, its robust stems and flowers enhance merchandising versatility, supporting stable display in diverse sales formats.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Catharanthus Soirée Pink White Eye for its commercial reliability, delivering uniform quality and flowering consistency across multiple supply batches. The plant exhibits managed natural variation primarily in flower intensity without compromising overall appearance, which appeals to consumers seeking vibrant yet stable colour options. Its adaptability ensures wide applicability across retail, commercial interiors, and wholesale plant supply channels, catering well to garden centres, supermarkets, and office environments. The cultivar’s ongoing popularity stems from its strong presence within the core trade houseplants segment, making it a dependable choice in seasonal and perennial production pipelines.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eThis cultivar is ideally displayed on houseplant benches, where its prolific flowering and compact form attract consumer interest. It is also suitable for office installations and interior displays due to its ability to perform well under varied lighting conditions and limited maintenance. Retailers benefit from offering Catharanthus Soirée Pink White Eye within gift-ready ranges, as the striking flowers provide immediate aesthetic appeal. Furthermore, its compact growth allows for use in mixed container arrangements, enhancing merchandising diversity and consumer choice in commercial environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eCatharanthus Soirée Pink White Eye demonstrates a robust shelf life under standard retail conditions, maintaining visual quality for extended periods. Its suitability for volume supply is a key consideration, as the plant adapts well to batch production and transport within standard 17cm pot sizes. Handling is relatively straightforward given the plant’s sturdy structure and resilience to common transit stresses, contributing to reduced losses during distribution. Moreover, presentation consistency at point of sale is generally high, supporting brand confidence for both wholesalers and retailers within trade houseplants inventories.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe care level for Catharanthus Soirée Pink White Eye is moderate, suitable for retailers and commercial maintenance teams accustomed to plants requiring regular but uncomplicated upkeep.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a range of mixed indoor lighting environments, performing well in both bright and moderately shaded conditions without significant quality loss.  \u003c\/li\u003e\n\u003cli\u003eWatering tolerance emphasizes resilience, allowing the plant to recover from typical fluctuations rather than relying on strict irrigation schedules.  \u003c\/li\u003e\n\u003cli\u003eThe compact and bushy growth habit facilitates efficient merchandising and display, enabling high-density benching and attractive point-of-sale presentations.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable across retail outlets, commercial interiors, and wholesale plant supply, aligning with diverse trade houseplants product assortments.  \u003c\/li\u003e\n\u003cli\u003eHandling and transport durability minimise damage risks during distribution, improving stock integrity upon arrival and during in-store display.  \u003c\/li\u003e\n\u003cli\u003eManaged natural variation in flower colour intensity ensures consistent visual appeal while maintaining unique product character beneficial to consumer interest.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"510cm Pot \/ 17cm","offer_id":56693827273030,"sku":"CSDPWE510-17cm-510cm-csepwe-49","price":2.93,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/14CA806B9B06CF22E3A79F753C5F2E8A274E940AE6ECF0808072DBE30D14B547.jpg?v=1780345716","url":"https:\/\/wholesaleplantshop.co.uk\/products\/catharanthus-soir-e-pink-white-eye-17cm-510cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}