{"product_id":"calibrachoa-callie-double-magenta-22cm-12cm-pot","title":"Calibrachoa Callie Double Magenta 22cm 12cm Pot","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\u003cp\u003eCalibrachoa Callie Double Magenta is a compact flowering cultivar known for its vibrant and densely double-petalled magenta blooms. This trailing plant produces abundant flowers that create a striking display, enhancing visual interest in any retail or commercial environment. Its robust growth habit combined with reliable flowering performance makes it a consistent choice in wholesale plant supply and trade houseplant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features\u003c\/h3\u003e\u003cp\u003eThe foliage of Calibrachoa Callie Double Magenta is a medium green with a slightly glossy texture, providing an appealing contrast to the bright flowers. It exhibits a mounding and trailing growth habit, which allows it to perform well both in pots and hanging baskets. This cultivar tolerates a wide range of light conditions, thriving best in bright, indirect light but also adapting well to partial shade. It demonstrates moderate drought tolerance, recovering quickly from irregular watering, making it resilient in varied care routines. Maintenance is low to moderate, with occasional deadheading recommended to encourage continuous blooming. Additionally, its compact form and vibrant flower colour make it particularly suitable for eye-catching retail displays and mixed container plantings.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant\u003c\/h3\u003e\u003cp\u003eTrade buyers value Calibrachoa Callie Double Magenta for its predictable performance and the uniformity of plant batches, enabling consistent product quality. Natural variation in flower size and colour intensity is minimal and managed through controlled propagation standards, ensuring that wholesale plant supply meets retail expectations. Its versatility allows it to fit seamlessly in retail spaces, commercial interiors, and seasonal container programmes, increasing demand across multiple channels. This reliability and adaptability contribute to its steady presence within core trade houseplant ranges.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement\u003c\/h3\u003e\u003cp\u003eCalibrachoa Callie Double Magenta is well suited for retail plant benches where its bright flowers attract customer attention. It also performs effectively in office installations or interior displays, where its trailing habit can soften hard edges and add seasonal interest. In commercial settings, it can be incorporated into hanging baskets or pot mixes for eye-catching arrangements. Its vibrant blooms and versatility make it a strong candidate for gift-ready plant sections, encouraging impulse purchases.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability\u003c\/h3\u003e\u003cp\u003eThis cultivar offers good shelf life under typical retail environmental conditions, maintaining flower longevity and foliage health for extended periods. It is suitable for volume or repeat wholesale plant supply due to its consistent growth and flowering characteristics. Handling is straightforward as the plants withstand routine transport stress and in-store movement without significant damage. Retailers benefit from uniform presentation at point of sale, facilitating easy merchandising and enhancing overall product appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCalibrachoa Callie Double Magenta requires a moderate level of care, ideal for retail and commercial maintenance routines where periodic deadheading is practical.\u003c\/li\u003e\n\u003cli\u003eIt tolerates a broad spectrum of indoor light environments, performing reliably in bright indirect light as well as some shaded locations.\u003c\/li\u003e\n\u003cli\u003eThe plant demonstrates resilience to varied watering schedules, recovering well from brief dry spells, which supports retail durability.\u003c\/li\u003e\n\u003cli\u003eIts mounding and trailing growth habit allows for efficient merchandising in pots, baskets, and mixed plant displays.\u003c\/li\u003e\n\u003cli\u003eThis cultivar suits retail, interiors, and wholesale plant supply efficiently due to consistent flowering and compact growth form.\u003c\/li\u003e\n\u003cli\u003eThe plants handle routine transport and merchandising stress well, maintaining attractive appearance through the supply chain.\u003c\/li\u003e\n\u003cli\u003eNatural variation is minimal and controlled, ensuring uniformity in flower colour and size for trade houseplants.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"12cm Pot \/ 22cm","offer_id":56682432201030,"sku":"Cali12dbblmag-22cm-12cm-ccdm-47","price":1.61,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/0x57BBD50682DB7F75B8D35A27784092C11E511F61.jpg?v=1780197557","url":"https:\/\/wholesaleplantshop.co.uk\/products\/calibrachoa-callie-double-magenta-22cm-12cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}