{"product_id":"buddleja-davidii-white-profusion-30cm-17cm-pot","title":"Buddleja davidii White Profusion 30cm 17cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eBuddleja davidii ‘White Profusion’ is a striking deciduous shrub cultivar prized for its prolific summer flowering and reliable growth. This cultivar is known for its abundant panicles of pure white flowers that contrast elegantly with its lance-shaped, grey-green foliage. Typically supplied at 30cm height in a 17cm pot, ‘White Profusion’ offers a compact and manageable size that suits various wholesale plant supply requirements. Its consistent flowering and sturdy growth habit make it a dependable choice within trade houseplants and nursery ranges alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Buddleja davidii ‘White Profusion’ is characterized by a soft, grey-green colour with a slightly hairy texture that adds subtle visual interest throughout the growing season. The shrub exhibits an upright, vase-shaped growth habit, maintaining a dense and neatly rounded structure that is easy to incorporate into different retail displays. It prefers full sun but shows adaptability to bright, sheltered outdoor environments, supporting a degree of light tolerance in transitional indoor placements. Buddleja davidii is moderately drought-tolerant once established, showing resilience to varied watering routines without rapid decline in appearance. Its low maintenance requirements and ease of handling benefit high-volume retail settings where labour efficiency is a priority. Additionally, the strong fragrance of its flower clusters enhances its appeal as a visually and sensorially attractive offering.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers value Buddleja davidii ‘White Profusion’ for its consistent performance across multiple production cycles, ensuring uniform quality in wholesale plant supply. Natural variation is well managed within this cultivar, providing reliable flower colour and growth habit with minimal deviation. Versatility in use across retail garden centres, commercial landscaping projects, and seasonal displays adds to its widespread appeal in trade houseplant assortments. The ongoing demand for ornamental flowering shrubs with this combination of aesthetic and practical attributes maintains its relevance as a core product in commercial horticulture supply chains.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eIn retail and commercial settings, Buddleja davidii ‘White Profusion’ performs particularly well on garden centre benches, where its showy white blooms attract customer attention. It also lends itself to outdoor patio displays and seasonal container planting programmes, benefiting from its compact form and floral presentation. In office or corporate landscape installations, the shrub brings structural form and natural interest during warmer months. Its manageable size and extended flowering season make it ideal for use within gift-ready plant ranges, appealing to customers seeking ornamental yet easy-care plants.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThe shelf life of Buddleja davidii ‘White Profusion’ is favourable under typical retail conditions, retaining leaf and flower quality for extended periods when adequately watered and displayed in appropriate light. It is highly suitable for volume wholesale plant supply due to its sturdy growth and ease of propagation. Handling and transport are straightforward, with plants demonstrating resilience to mechanical stress during transit. Consistency in plant presentation at point of sale is maintained through uniform pot sizing, controlled pruning, and reliable flowering, supporting ease of merchandising and customer appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuddleja davidii ‘White Profusion’ requires moderate care, with resilience suited to routine watering and standard retail maintenance regimes.  \u003c\/li\u003e\n\u003cli\u003eThe plant tolerates full sun and bright, sheltered environments, allowing placement in various retail and commercial lighting conditions.  \u003c\/li\u003e\n\u003cli\u003eIts drought-tolerant nature ensures survival through inconsistent watering intervals common in wholesale and commercial settings.  \u003c\/li\u003e\n\u003cli\u003eThe upright, compact growth habit enhances merchandising efficiency by fitting neatly into mixed retail displays and transport cartons.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially viable across multiple channels, including garden centres, retail nurseries, and commercial interiors landscapes.  \u003c\/li\u003e\n\u003cli\u003eStrong structural integrity supports safe handling and durability during transport and in-store display, minimising losses.  \u003c\/li\u003e\n\u003cli\u003eManaged natural variation ensures uniformity in flower colour and leaf morphology, supporting consistent quality standards in trade houseplants and wholesale plant supply.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 30cm","offer_id":56678845940038,"sku":"budwproP17-30cm-17cm-bdwp-46","price":5.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/9466CF3E2A8443E80786B904DF1E88CD5C68D4CA60324B55FA213E0304FAFCB3.jpg?v=1780151404","url":"https:\/\/wholesaleplantshop.co.uk\/products\/buddleja-davidii-white-profusion-30cm-17cm-pot","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}