{"product_id":"boer-w-t-m-de-vinca-major-variegata-pack-of-8","title":"Vinca major Variegata 25cm 14cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eBoer, W.T.M. de Vinca major Variegata is a distinctive cultivar of the common periwinkle, prized for its ornamental variegated foliage. This plant features vibrant green leaves edged with creamy white margins, creating an eye-catching visual contrast that enhances any plant collection. Its vigorous spreading habit and adaptability make it a reliable choice for wholesale plant supply and trade houseplants, suitable for a variety of retail and commercial uses. The cultivar’s robust nature and consistent performance ensure dependable availability and quality for growers and retailers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Boer, W.T.M. de Vinca major Variegata displays attractive variegation with a mix of deep green centres and irregular creamy white edges, lending a textured appearance that draws consumer interest. It exhibits a low-growing, trailing habit which is ideal for use as ground cover or in hanging baskets, maintaining a neat and controlled form under routine care. This cultivar shows good tolerance to a range of light conditions, from bright indirect light to moderate shade, making it suitably adaptable for indoor environments. Watering needs are moderate; the plant demonstrates resilience to irregular moisture levels without significant detriment to overall health. Low maintenance requirements and ease of handling support practical use in retail settings, facilitating efficient stocking and customer presentation. Variegation patterns may vary slightly between individual plants, adding a natural diversity that enhances merchandising appeal.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eThis Vinca major variety is favoured in wholesale plant supply due to its consistent vigour and uniform variegation that ensure reliable stock quality across production batches. Managed variation in leaf variegation allows trade buyers to offer plants with natural aesthetic diversity while maintaining overall product consistency. Its versatility extends across retail nursery benches, interiors plant schemes, and commercial landscapes, supporting a variety of customer demands. Demand remains steady within core trade houseplants, driven by the plant’s decorative appeal and suitability for multiple uses, securing its place in wholesale catalogues year-round.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eBoer, W.T.M. de Vinca major Variegata performs well on retail houseplant benches where its variegated foliage adds visual interest alongside other mixed species. Its trailing form suits office installations or interior displays that benefit from texture and colour contrast, enhancing workplace environments with minimal maintenance. The plant is often incorporated into gift-ready assortments due to its ornamental value and ease of care. Commercial landscaping can also take advantage of its spreading habit for ground cover under low-light outdoor conditions, making it a multifunctional choice within retail and professional markets.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis cultivar’s shelf life is durable under typical retail conditions, retaining leaf variegation and structural integrity for extended display periods. It is well-suited for volume wholesale supply, with uniform production cycles supporting large-scale customer orders and repeat business. The plant’s robust stems and foliage withstand transport stresses and handling during merchandising, reducing losses and maintaining stock quality. Consistent presentation at the point of sale ensures customer confidence, contributing to steady turnover in diverse wholesale and retail environments.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBoer, W.T.M. de Vinca major Variegata requires low to moderate care, making it suitable for both retail customers and commercial maintenance routines.  \u003c\/li\u003e\n\u003cli\u003eIt tolerates a wide range of indoor lighting conditions from bright indirect light to partial shade, broadening placement options for end users.  \u003c\/li\u003e\n\u003cli\u003eThe plant displays resilience to variable watering, performing well despite inconsistent moisture levels typical in retail or office environments.  \u003c\/li\u003e\n\u003cli\u003eIts trailing, spreading growth habit enables efficient merchandising by filling display spaces without excessive pruning or training.  \u003c\/li\u003e\n\u003cli\u003eCommercially, this variety is suitable for retail outlets, interiors plant suppliers, and wholesale plant supply operations seeking consistent, attractive stock.  \u003c\/li\u003e\n\u003cli\u003eHandling and transport durability reduce losses during distribution, supporting reliable product delivery to trade customers.  \u003c\/li\u003e\n\u003cli\u003eVariegation exhibits managed natural variation that enhances visual appeal while maintaining consistent overall quality across batches.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"14cm Pot \/ 25cm","offer_id":57179739750726,"sku":"10102043-25cm-14cm-pk8","price":3.37,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/269830470B4BA17BE142437100271CC3441CE3B81DEAE504C8255DF77331B7B1.jpg?v=1787379132","url":"https:\/\/wholesaleplantshop.co.uk\/products\/boer-w-t-m-de-vinca-major-variegata-pack-of-8","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}