{"product_id":"amplissimum-aurea-variegata-40cm-17cm-pot-aavp17","title":"Amplissimum Aurea Variegata 40cm 17cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eAmplissimum Aurea Variegata is a distinctive cultivar prized for its striking variegated foliage and robust growth habit. This plant typically features large, paddle-shaped leaves with vibrant golden yellow variegation edged by dark green, creating a lively and attractive visual contrast. Its compact, upright form generally reaches around 40cm in height when supplied in a 17cm pot, making it suitable for a wide range of interior planting schemes. The cultivar’s consistent growth performance and visually appealing characteristics make it a reliable inclusion within wholesale plant supply and trade houseplants ranges, appealing to garden centres, retailers, and commercial interiors plant suppliers alike.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Amplissimum Aurea Variegata showcases a bold combination of golden yellow and deep green variegation that adds significant decorative interest and texture to any interior space. It maintains a robust, upright growth habit with sturdy stems that support the broad leaves, contributing to its structural appeal. This plant exhibits strong adaptability to various indoor light levels, from moderate to bright indirect light, tolerating typical office and retail environments well. It demonstrates good resilience to irregular watering schedules, making it a low-maintenance option for commercial or retail settings. Routine handling during merchandising and transport is straightforward due to its durable foliage and compact size. Additionally, the striking variegated pattern aids in effective merchandising, drawing consumer attention in houseplant displays or interior planting solutions.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers favour Amplissimum Aurea Variegata for its dependable commercial reliability, producing consistent quality and appearance across batches. The natural variegation is well controlled and stable, offering striking yet predictable visual variation to meet customer expectations. Its versatility spans multiple retail channels including garden centres, interior landscaping, and gift-ready houseplant offerings, ensuring broad market appeal. This cultivar remains relevant within core trade houseplant ranges due to ongoing consumer interest in variegated foliage plants, supporting continued demand throughout the year.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eAmplissimum Aurea Variegata performs well in diverse retail and commercial settings such as houseplant benches, office planting schemes, and interior feature displays. Its moderate size and upright form allow for easy inclusion in office desktop arrangements or as part of a tropical houseplant grouping. The vibrant contrast of its variegated leaves enhances visual appeal in showroom displays and consumer-facing retail environments. Its durable nature and adaptable growth habit also suit high-traffic commercial interiors where consistent quality and presentation are essential.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis variety offers excellent shelf life and maintains visual appeal for extended periods under typical retail lighting and humidity conditions. It is highly suited for volume wholesale plant supply, allowing for regular replenishment of trade houseplant stock with uniform specimen quality. Handling and transportation are facilitated by its sturdy foliage and manageable pot size, reducing damage risk during distribution. Uniformity in plant size and variegation pattern supports consistency at the point of sale, contributing to strong retail performance and customer satisfaction.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eThe plant requires a low to moderate care level, suitable for both retail environments and commercial maintenance regimes without specialised attention.  \u003c\/li\u003e\n\u003cli\u003eIt adapts well across a range of indoor light conditions, from medium indirect light to brighter locations, ensuring suitability in varied interior settings.  \u003c\/li\u003e\n\u003cli\u003eAmplissimum Aurea Variegata demonstrates durable watering tolerance, thriving even with occasional irregularities in moisture supply common in retail and office settings.  \u003c\/li\u003e\n\u003cli\u003eIts compact, upright growth habit allows efficient display in merchandising units and retail shelving, maximising visual impact and space use.  \u003c\/li\u003e\n\u003cli\u003eThis cultivar is commercially suitable across retail, interior landscaping projects, and wholesale plant supply channels, supporting broad market appeal.  \u003c\/li\u003e\n\u003cli\u003eThe plant’s resilient foliage and manageable size optimise handling and transit durability, essential for reliable delivery to trade customers.  \u003c\/li\u003e\n\u003cli\u003eNatural variation in the intensity of leaf variegation occurs but remains well managed, providing appealing yet consistent decorative traits.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 40cm","offer_id":57213908943174,"sku":"AAVP17-40cm-17cm-aav-41","price":24.54,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/699CA7EB08B371B80B2CC9EE3ACA805D2250CC2B2AE2ACAD4E329FE367D2D7C4_e15c2dc2-a2c8-4fe2-93fd-ae9f76d36038.jpg?v=1787884814","url":"https:\/\/wholesaleplantshop.co.uk\/products\/amplissimum-aurea-variegata-40cm-17cm-pot-aavp17","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}