{"product_id":"about-plants-zundert-bv-cortaderia-sel-white-feather-pack-of-1","title":"Cortaderia sel. White Feather 65cm 17cm Pot","description":"\u003ch3\u003eOverview  \u003c\/h3\u003e\n\u003cp\u003eCortaderia sel. 'White Feather', commonly known as pampas grass, is a striking ornamental grass renowned for its tall, plume-like flower heads that create a dramatic visual impact. This cultivar features elegant white feathery inflorescences that rise above fine-textured foliage, adding both structure and movement to plant collections. It demonstrates reliable performance within wholesale plant supply and trade houseplant ranges due to its consistent growth habit and attractive appearance, making it a preferred choice for garden centres and commercial interior suppliers.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eKey Features  \u003c\/h3\u003e\n\u003cp\u003eThe foliage of Cortaderia sel. 'White Feather' is narrow, arching, and green with a slightly glossy texture that contrasts beautifully with the soft, white plumes. Its upright clumping growth habit provides a strong architectural element suitable for both potted displays and landscape applications. This grass tolerates full sun to partial shade conditions, adapting well to varying indoor lighting environments typically found in retail or commercial premises. Watering resilience is high as it can withstand occasional dry periods, accommodating less frequent watering schedules frequently encountered in retail settings. Maintenance is low, requiring minimal pruning after flowering to maintain visual appeal and tidy growth. Additionally, the prominent, fluffy inflorescences enhance merchandising appeal by providing seasonal interest and tactile variety to any plant assortment.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWhy Trade Buyers Choose This Plant  \u003c\/h3\u003e\n\u003cp\u003eTrade buyers value Cortaderia sel. 'White Feather' for its commercial reliability and consistent performance across production batches, ensuring uniformity in supply. The natural variation in plume size and foliage shape is carefully managed to maintain product standards while offering subtle diversity attractive to consumers. Its versatility spans retail garden centres, interior landscaping, and commercial projects, cementing its role as a staple within trade houseplants. Robust demand within core wholesale plant supply channels stems from its distinctive appearance combined with ease of care, supporting ongoing market relevance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTypical Retail Placement  \u003c\/h3\u003e\n\u003cp\u003eRetail and commercial environments use this Cortaderia selection effectively on houseplant benches where its height and fluffy plumes provide visual contrast against broad-leaved companions. In office installations, it introduces natural texture and softness without occupying excessive floor space, while interior displays benefit from its sculptural form and seasonal bloom interest. Gift-ready plant categories also benefit from its ornamental character and tidy growth habit, appealing to consumers seeking décor-enhancing greenery.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eWholesale \u0026amp; Retail Suitability  \u003c\/h3\u003e\n\u003cp\u003eThis plant exhibits an extended shelf life under retail conditions, performing well when displayed in ambient indoor environments. Its suitability for volume and repeat wholesale supply is strong due to predictable growth and flowering cycles, aiding stock planning and availability. Handling is straightforward, with durable stems and foliage resisting damage during transport and merchandising. The consistent presentation of its white plumes and fresh green foliage at point of sale supports retail staff in delivering an attractive product that encourages purchase.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003ch3\u003eTrade Summary  \u003c\/h3\u003e\n\u003cp\u003eCortaderia sel. 'White Feather' requires minimal maintenance, making it appropriate for both retail buyers and commercial maintenance teams. It tolerates a wide range of mixed indoor lighting environments, from bright indirect light to moderate shade. The species is resilient to irregular watering, supporting longevity during periods of reduced care. Its upright clumping growth habit facilitates efficient merchandising and space utilisation in multiple display formats. The plant is commercially suitable across retail outlets, interior landscaping projects, and wholesale plant supply chains due to its ease of propagation and transport durability. It handles well during shipment, retaining presentation quality through the supply chain. Natural variation in plume length and density occurs but remains controlled to maintain product consistency within trade houseplants.\u003c\/p\u003e","brand":"HIP","offers":[{"title":"17cm Pot \/ 65cm","offer_id":57176879694150,"sku":"coswfeP17-65cm-17cm-pk1","price":8.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/8195\/2582\/files\/E19BF7E7AAF6046FDB4FF632E1501923672372030ED906F1FC8F5BC0B94B859A_7c23dfde-908c-4467-84cf-48b18c632442.jpg?v=1787326454","url":"https:\/\/wholesaleplantshop.co.uk\/products\/about-plants-zundert-bv-cortaderia-sel-white-feather-pack-of-1","provider":"Wholesale Plant Shop","version":"1.0","type":"link"}